Membrain review
A coaching-focused CRM with process guidance, forecasting, and account growth tools.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Membrain is a B2B CRM and growth platform for organizations with complex, consultative sales cycles. It combines company and contact management with customizable prospecting and sales processes, visual pipeline management, account growth planning, coaching, analytics, automation, email tools, and mobile access. Sales leaders, enablement teams, and B2B organizations can use it to standardize selling methods and guide execution across opportunities and customer relationships.
Pricing is organized around specific sales responsibilities. Prospecting costs $49 per user per month and includes customizable prospecting processes, qualifiers, goal tracking, scorecards, email tools, and a mobile app. Active Pipeline costs $69 per user per month with pipeline views, forecasting, win/loss analysis, and recurring revenue tracking. Account Growth costs $89 per user per month for growth planning, visual growth grids, timelines, and potential tracking. Elevate costs $89 per coach per month and focuses on team performance insights, skill gaps, development planning, and performance tracking. A permanently free Active Pipeline version is available with usage limits, and Elevate has a separate 14-day trial.
Platform fit is a clear strength for teams that need CRM workflows connected to their existing tools. Membrain supports web, iOS, Android, and API access, with integrations for Gmail, Microsoft Office 365, Microsoft Outlook Calendar, Google Calendar, HubSpot, Salesforce, Mailchimp, ActiveCampaign, Constant Contact, Zendesk, Zoom, Microsoft Teams, Slack, Zapier, and its own API. AI-generated summaries, insights, prompts, and field updates add another layer to the workflow. Choose Membrain if sales coaching and process discipline are central requirements; teams seeking a simpler, lower-cost CRM may prefer an alternative.
Membrain pros and cons
- Where it wins
- Customizable sales, prospecting, and account growth processes
- AI insights, forecasting, and visual pipeline analysis
- Strong integrations plus native iOS and Android apps
- Where it doesn't
- Paid plans start at $49 per user per month
- Free Active Pipeline access includes usage limits
- Advanced capabilities are split across separate plans
Membrain fact sheet, pricing and score →
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