Leadprio
Leadprio: Build ICPs, grade accounts, and download qualified prospect lists from one web platform. Ranked #23 of 24 in Ideal Customer Profile Software by our editors (6.2/10); pricing: Paid; best for budget-conscious teams building and grading prospect lists.
At a glance
- Editor score6.2 / 10
- PricingPaid
- Best forBudget-conscious teams building and grading prospect lists
- Account matchingYes
- Facts checked20 Sep 2026
Where it wins
- Creates ICPs from customers, CRM data, or scratch
- AI-assisted company grading with CSV prospect uploads
- Connects HubSpot, Pipedrive, and Salesforce through Zapier
Where it doesn't
- Pro is limited to 1 user and 100 company grades per month
- Workflow automation is available only on Business
- Web-only access may not suit teams needing other platforms
Our verdict on Leadprio
Leadprio is a web-based ideal customer profile platform for B2B sales and marketing teams. It helps teams create ICPs from scratch, existing best customers, or CRM data, then analyze prospects and assign company grades based on profile alignment. Prospect lists can be uploaded through CSV files, organized qualified lists can be downloaded, and new CRM accounts can be analyzed automatically. Its focus is practical: turn customer and account information into prospect prioritization and repeatable list-building workflows.
Its ecosystem fit centers on CRM-connected prospecting. Leadprio supports HubSpot, Pipedrive, and Salesforce through Zapier, while CRM connections can feed account analysis and workflow automation. Teams can also work from CSV files when their prospect data is outside a connected CRM. This makes the product relevant for sales operations that already use one of these tools and want ICP scoring alongside existing processes. The platform is web-only, so organizations looking for native desktop or mobile applications may need a different approach.
The published plan structure separates individual prospecting capacity from team workflows. Pro includes 10 active customer profiles, 1 user, company history, 100 company grades per month, and smooth onboarding. Business expands those limits to 100 active customer profiles, 10 users, and 1,000 company grades per month, while adding integrations, assisted onboarding, and workflow automations. Pro fits a single user or small operation with moderate grading needs; Business is better suited to teams managing more profiles, users, and automated CRM processes. Companies needing broader account intelligence beyond ICP creation and grading may prefer a more expansive sales intelligence platform.
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Leadprio pricing
All 2 Leadprio plans and prices →
Leadprio fact sheet
| Free plan | Not verified |
|---|---|
| Paid from | Not verified |
| Account matching | Yes |
| Firmographic filters | Not verified |
| Technographic data | Not verified |
| Intent signals | Not verified |
| Scoring method | Ai-assisted |
| CRM sync | Yes |
| Deployment | Cloud |
| Platforms | Web |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 4 integrations: HubSpot, Pipedrive, Salesforce, Zapier |
| Pricing | Paid (source) |
| Website | leadprio.com |
| Facts checked | 20 Sep 2026 |
Leadprio integrations
Leadprio lists 4 integrations on its own site.
- HubSpot
- Pipedrive
- Salesforce
- Zapier
Alternatives to Leadprio
- LeadspaceA broad ICP platform for teams that need connected data, scoring, and activation.8.9
- HG InsightsA broad intelligence platform for enterprise ICP research, scoring, enrichment, and activation.8.7
- SalesIntelA contact-data platform for prospecting teams that need verified records and intent signals.8.5
See all Leadprio alternatives →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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