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Hookpost

Freemium#29 of 38 in AI Social Media Management Software

Hookpost: A flexible AI social scheduler for teams that value self-hosted control. Ranked #29 of 38 in AI Social Media Management Software by our editors (6.3/10); pricing: Free plan · 7-day trial; best for AI-native teams wanting self-hosted control.

6.3/10Editor score

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Hookpost6.3 Visit Hookpost

At a glance

Editor score
6.3 / 10
Pricing
Free plan · 7-day trial
Best for
AI-native teams wanting self-hosted control
Free plan
Yes
Paid from
$29/mo
AI content generation
Yes
Facts checked
20 Sep 2026

Where it wins
- Docker self-hosting with AGPL-3.0 open-source licensing
- AI captions, hooks, hashtags, images, and content repurposing
- REST API, CLI, MCP server, approvals, and advanced analytics
Where it doesn't
- Regular paid pricing starts at $29 per month
- The category specification lists five social channels
- Pro pricing rises to $119 per month

Our verdict on Hookpost

Hookpost is an open-source social media management and scheduling platform for creators, small brands, agencies, developers, and automation teams. Its visual calendar supports cross-channel scheduling and publishing, while AI tools generate captions, hooks, hashtags, and images. Per-channel customization, team workspaces, review permissions, analytics, a REST API, CLI, and Model Context Protocol server make it relevant to teams that want both editorial control and automation. Docker-based self-hosting is available under the AGPL-3.0 license.

The freemium structure gives smaller teams a way to start with the Free plan, which includes a visual calendar and public API. Standard costs $29 per month and adds 500 AI text generations, 20 AI images, and 2 webhooks. Pro costs $119 per month and increases those allowances to 1,000 AI text generations, 100 AI images, and 30 webhooks. A 7-day free trial is also available. The paid tiers make the most sense for teams that will use AI generation and webhook automation regularly; the jump to Pro is substantial for organizations that need higher allowances.

Hookpost’s ecosystem includes Instagram, YouTube, LinkedIn, X, Facebook, Threads, Pinterest, Bluesky, Telegram, Discord, Slack, WordPress, Medium, Hashnode, and DEV.to. API, CLI, MCP, and Docker support give developers several ways to connect publishing workflows with internal tools or AI agents. The trade-off is focus: the category specification lists five social channels, and the paid entry point may be difficult to justify for teams seeking only basic scheduling. Choose Hookpost for open-source flexibility, self-hosting, and programmatic workflows; consider an alternative if broad channel coverage or lower-cost paid access matters most.

Your product? Our editors can test Hookpost in depth and publish a review, labelled as paid · from $149/mo →

Hookpost pricing

Plans Free plan · 7-day trialFreemium A usable free plan; paid tiers unlock the limits above. Prices checked 20 Sep 2026.

See plans on hookpost.hookstep.in

All 3 Hookpost plans and prices →

Hookpost fact sheet

Free plan	Yes
Paid from	$29/mo
AI content generation	Yes
AI content repurposing	Yes
Automatic publishing	Yes
Approval workflows	Yes
Social channels	5 channels
Analytics depth	Advanced
Free trial	7 days
Deployment	Cloud, Self-hosted
Platforms	Web
Compliance & security	GDPR
Support	Email, Docs
Built for	Solo, Small business, Mid-market (editorial estimate)
Integrations	18 integrations: Instagram, YouTube, LinkedIn, X, Facebook, Threads … See all →
Pricing	Free plan · 7-day trial (source)
Website	hookpost.hookstep.in
Facts checked	20 Sep 2026

Hookpost integrations

Hookpost lists 18 integrations on its own site.

Instagram
YouTube
LinkedIn
X
Facebook
Threads
Pinterest
Bluesky
Telegram
Discord
Slack
WordPress
Medium
Hashnode
DEV.to
Lemmy
Nostr
Listmonk

See all Hookpost integrations →

Alternatives to Hookpost

See all Hookpost alternatives →

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The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used Hookpost for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.

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Featured on iTechGuides

Hookpost is listed in our AI Social Media Management Software directory. Add the badge to your site — it links back to this page.

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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Last updated 7 Oct 2026 · How we research and update