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Betterment

Freemium#15 of 17 in Automated Savings AppsFinancial Planning Software401(k) Software

Automated investing, saving, and financial planning

6.8/10Editor score
Betterment6.8 Visit Betterment

At a glance

  • Editor score
    6.8 / 10
  • Pricing
    Free plan · paid from $5/mo
  • Best for
    Automated investing and cash reserves
  • Free plan
    Yes
  • Paid from
    $5/mo
  • Founded
    2008 · New York, New York, United States
  • Facts checked
    22 Sep 2026
  • Where it wins

    • Goal-based portfolios with automated trading and rebalancing
    • Cash Reserve has no monthly management fee
    • Web, iOS, and Android access with retirement tools
  • Where it doesn't

    • The paid Digital plan starts at $5 per month
    • Cash Reserve requires a Betterment Securities brokerage account
    • Withdrawals are manual and support is not available 24/7

Our verdict on Betterment

Betterment is an online financial platform for individuals who want automated investing, cash management, and retirement planning in one place. It builds goal-based investment portfolios, manages trading and rebalancing, supports recurring deposits, and provides retirement planning with retirement-income withdrawals. Customers can access the service through a web browser or mobile apps for iOS and Android. Its feature set suits people who prefer an automated approach rather than managing portfolios manually.

The pricing structure combines paid investing plans with a separate Cash Reserve account. The Digital plan is listed at $5 per month and includes automated investing with no minimum balance. Another Digital listing highlights automated investing for customers meeting its recurring-deposit or eligible-balance requirement. Premium adds access to financial experts and premium benefits. Cash Reserve is listed at $0 per month, has no monthly management fees, offers variable APY, and places no limits on withdrawals. Cash Reserve rates and promotional offers can change, so it is best viewed as a variable-rate cash option rather than a fixed return.

Betterment’s strongest fit is its breadth within personal financial planning: automated portfolios, recurring and automatic deposits, tax-management technology, linked external account aggregation, goal tracking, and retirement features are brought together across cloud and mobile access. Optional access to financial professionals gives Premium a clearer role for people seeking additional guidance. The tradeoff is that the core emphasis is investing and cash management, while withdrawals are manual and support is provided through phone and documentation rather than around the clock. Choose Betterment if automated investing, a cash reserve, and retirement tools are priorities; choose an alternative if continuous support or a narrower savings-only experience matters more.

Betterment pricing

Plans Free plan · paid from $5/moFreemium A usable free plan; paid tiers unlock the limits above. Prices re-checked Sep 2026.
See plans on betterment.com

All 3 Betterment plans and prices →

Betterment fact sheet

Free planYes
Paid from$5/mo
Card roundupsNot verified
Scheduled transfersYes
Custom savings rulesNot verified
Savings goal limitNot verified
Interest on savingsYes
Withdrawal methodManual
Supported platformsNot verified
DeploymentCloud, Mobile
PlatformsWeb, iOS, Android
SupportPhone, Docs
Built forSolo, Small business, Mid-market, Enterprise (editorial estimate)
PricingFree plan · paid from $5/mo (source)
Websitebetterment.com
Facts checked22 Sep 2026

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Featured on iTechGuides

Featured on iTechGuides — Betterment 6.8/10

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Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

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