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Head-to-head · Social Tools

Zoho Social vs Meltwater Social Listening

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score Zoho Social #4 in Social Tools 8.9/10 Free plan · 15-day trial Free planFree trial✓ 0 of 5 features Visit Zoho Social
Meltwater Social Listening #6 in Social Tools 8.7/10 Pricing on request ✓ 0 of 5 features Visit Meltwater

Zoho Social leads on 1 check, Meltwater Social Listening on 0, and 1 is even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreZoho Social · 8.9/10
  • Free planonly Zoho Social
  • Free trialonly Zoho Social

Zoho Social scores higher on our rubric for social tools: 8.9 against 8.7 out of 10; our editors rank them #4 and #6.

Zoho Social offers free plan; Meltwater Social Listening doesn't.

Zoho Social is the better fit for organizations already using Zoho tools. Meltwater Social Listening is the better fit for enterprises focused on social and media listening.

  • Zoho Social fits best

    Organizations already using Zoho tools

  • Meltwater Social Listening fits best

    Enterprises focused on social and media listening

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Zoho Social 8.9/10 Visit ↗ Meltwater Social Listening 8.7/10 Visit ↗
At a glance
Editor score 8.9 8.7
Ranking #4 in Social Tools #6 in Social Tools
Best for Organizations already using Zoho tools Enterprises focused on social and media listening
Pricing model Free plan + paid Paid
Starting price — —
Free plan ✓ (best) —
Free trial 15 days —
Deployment Cloud, Mobile, Browser extension Cloud
Platforms Web, iOS, Android, Chrome extension Web
Integrations 15 integrations 7 integrations
Features Zoho Social 0/5 · Meltwater Social Listening 0/5
Analytics reports Not checked yet Not checked yet
Social inbox — Not checked yet
Social listening Not checked yet Not checked yet
Approval workflow Not checked yet Not checked yet
Mobile app Not checked yet Not checked yet
Specs
Social accounts 12 accounts Not checked yet
Supported networks Not checked yet Not checked yet
Our review
Pros
  • Free plan supports 1 brand and 6 social channels
  • Paid tiers add scheduling, bulk publishing, and a publishing calendar
  • Integrates with Zoho CRM, Zoho Desk, Canva, and RSS feeds
  • Monitors social, news, forums, and Reddit across many networks
  • Combines sentiment, trends, share of voice, and competitor tracking
  • Provides alerts, dashboards, reporting, and API data access
Cons
  • Free plan does not support post scheduling
  • Free and Standard plans allow only 1 team member
  • Premium is the first listed plan with an inbox and approval workflows
  • Pricing requires contacting sales
  • Focused on listening rather than broader publishing workflows
  • Advanced governance and integrations are reserved for Enterprise
Our verdict

Zoho Social brings social publishing, scheduling, monitoring, and reporting into one product for businesses, marketing teams, and agencies. Its permanent Free plan is suited to a solo user managing one brand across six social channels,…

Read the review →

Meltwater Social Listening is a web-based social intelligence product for marketing, communications, and public relations teams. It monitors conversations across social networks, news, forums, Reddit, and other digital sources, then…

Read the review →
  1. Zoho SocialSocial Tools 8.9Free plan · 15-day trial
  2. Meltwater Social ListeningSocial Tools 8.7Pricing on request

Strengths and trade-offs

  • Zoho Social — where it wins

    • Free plan supports 1 brand and 6 social channels
    • Paid tiers add scheduling, bulk publishing, and a publishing calendar
    • Integrates with Zoho CRM, Zoho Desk, Canva, and RSS feeds

    Where it doesn't

    • Free plan does not support post scheduling
    • Free and Standard plans allow only 1 team member
    • Premium is the first listed plan with an inbox and approval workflows

  • Meltwater Social Listening — where it wins

    • Monitors social, news, forums, and Reddit across many networks
    • Combines sentiment, trends, share of voice, and competitor tracking
    • Provides alerts, dashboards, reporting, and API data access

    Where it doesn't

    • Pricing requires contacting sales
    • Focused on listening rather than broader publishing workflows
    • Advanced governance and integrations are reserved for Enterprise
  • Zoho Social8.9/10 · Free plan · 15-day trial

    A social publishing suite with a permanent free plan and broader features on paid tiers.

    Visit Zoho SocialFull verdict →
  • Meltwater Social Listening8.7/10 · Pricing on request

    Deep social and media listening for teams that need alerts, analysis, and reporting.

    Visit MeltwaterFull verdict →

More comparisons

All social tools comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update