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Head-to-head · All-in-One Marketing Platform

Zoho Marketing Plus vs Mailchimp

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score Zoho Marketing Plus #2 in All-in-One Marketing Platform 9.2/10 From $25/mo (annual) · 15-day trial ✓ 0 of 5 features Visit site
Mailchimp #6 in All-in-One Marketing Platform 8.8/10 Free plan · 14-day trial Free plan✓ 1 of 5 features Visit Mailchimp

Zoho Marketing Plus leads on 0 checks, Mailchimp on 2, and 0 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreZoho Marketing Plus · 9.2/10
  • Free planonly Mailchimp
  • Most featuresMailchimp · 1 of 5

Zoho Marketing Plus scores higher on our rubric for all-in-one marketing platform: 9.2 against 8.8 out of 10; our editors rank them #2 and #6.

Mailchimp offers free plan; Zoho Marketing Plus doesn't. Mailchimp offers landing pages; Zoho Marketing Plus doesn't publish it.

Zoho Marketing Plus is the better fit for teams seeking affordable multichannel breadth. Mailchimp is the better fit for mainstream teams starting with broad email marketing.

  • Zoho Marketing Plus fits best

    Teams seeking affordable multichannel breadth

  • Mailchimp fits best

    Mainstream teams starting with broad email marketing

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. How we rank.

Side by side

Feature Zoho Marketing Plus 9.2/10 Visit ↗ Mailchimp 8.8/10 Visit ↗
At a glance
Editor score 9.2 8.8
Ranking #2 in All-in-One Marketing Platform #6 in All-in-One Marketing Platform
Best for Teams seeking affordable multichannel breadth Mainstream teams starting with broad email marketing
Pricing model Paid Free plan + paid
Starting price $25/mo Not published
Free plan — ✓ (best)
Free trial — —
Free trial length 15 days · no card needed 14 days · no card needed
Deployment Cloud Cloud, Mobile
Platforms Web Web, iOS, Android
Support Email, Live chat, Docs Email, Live chat, Phone, Docs · 24/7
Compliance ISO 27001, SOC 2, GDPR GDPR
Integrations 18 integrations 300+ integrations
Built for Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Zoho Marketing Plus 0/5 · Mailchimp 1/5
Marketing automation Not published Not published
Email campaigns Not published Not published
Landing pages Not published ✓ (best)
Social publishing Not published Not published
Built-in CRM Not published Not published
Specs
Free contact limit Not published Not published
Our review
Pros
  • Coordinates email, SMS, social, webinars, surveys, and events
  • Combines lead scoring, customer journeys, and campaign analytics
  • Includes landing pages, A/B testing, heatmaps, and collaboration
  • Free plan supports up to 250 contacts and 500 monthly email sends
  • Segmentation, automation, landing pages, A/B and multivariate testing
  • Web, iOS, Android, API access and 300 integrations
Cons
  • The plan is limited to 1,000 contacts and 1 marketer
  • Monthly billing costs $30 rather than $25 per month annually
  • No free plan; the 15-day trial is temporary
  • Paid pricing varies by contact count and selected billing terms
  • Automation depth and testing options differ by plan
  • Premium starts at 10,000 contacts, which may exceed smaller teams' needs
Our verdict

Zoho Marketing Plus brings campaign management, marketing automation, and measurement together for businesses coordinating activity across multiple channels. Email campaigns, SMS, social publishing, webinars, surveys, and events sit…

Read the review →

Mailchimp is an email marketing and marketing automation platform for growing businesses. It combines campaign creation, audience management, segmentation, automated email flows, landing pages, forms, analytics and testing in one service.…

Read the review →
  1. Zoho Marketing PlusAll-in-One Marketing Platform 9.2From $25/mo (annual) · 15-day trial
  2. MailchimpAll-in-One Marketing Platform 8.8Free plan · 14-day trial

Strengths and trade-offs

  • Zoho Marketing Plus — where it wins

    • Coordinates email, SMS, social, webinars, surveys, and events
    • Combines lead scoring, customer journeys, and campaign analytics
    • Includes landing pages, A/B testing, heatmaps, and collaboration

    Where it doesn't

    • The plan is limited to 1,000 contacts and 1 marketer
    • Monthly billing costs $30 rather than $25 per month annually
    • No free plan; the 15-day trial is temporary

  • Mailchimp — where it wins

    • Free plan supports up to 250 contacts and 500 monthly email sends
    • Segmentation, automation, landing pages, A/B and multivariate testing
    • Web, iOS, Android, API access and 300 integrations

    Where it doesn't

    • Paid pricing varies by contact count and selected billing terms
    • Automation depth and testing options differ by plan
    • Premium starts at 10,000 contacts, which may exceed smaller teams' needs
  • Zoho Marketing Plus9.2/10 · From $25/mo (annual) · 15-day trial

    Broad campaign tools at $25/month billed annually, with a 1,000-contact limit.

    Visit siteFull verdict →
  • Mailchimp8.8/10 · Free plan · 14-day trial

    A broad email marketing suite with a useful free plan and extensive integrations.

    Visit MailchimpFull verdict →

More comparisons

All All-in-One marketing platform comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update