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Head-to-head · Consumer Insights Platforms

Suzy vs Conjointly

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score Suzy #6 in Consumer Insights Platforms 8.6/10 Pricing on request ✓ 0 of 1 features Visit Suzy
Conjointly #8 in Consumer Insights Platforms 8.4/10 Free plan Free plan✓ 0 of 1 features Visit Conjointly

Suzy leads on 0 checks, Conjointly on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreSuzy · 8.6/10
  • Free planonly Conjointly

Suzy scores higher on our rubric for consumer insights platforms: 8.6 against 8.4 out of 10; our editors rank them #6 and #8.

Suzy is the better fit for consumer brands needing varied research methods. Conjointly is the better fit for teams needing conjoint and flexible survey research.

  • Suzy fits best

    Consumer brands needing varied research methods

  • Conjointly fits best

    Teams needing conjoint and flexible survey research

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Suzy 8.6/10 Visit ↗ Conjointly 8.4/10 Visit ↗
At a glance
Editor score 8.6 8.4
Ranking #6 in Consumer Insights Platforms #8 in Consumer Insights Platforms
Best for Consumer brands needing varied research methods Teams needing conjoint and flexible survey research
Pricing model Paid Free plan + paid
Starting price Pricing on request —
Free plan Not checked yet ✓ (best)
Free trial — —
Deployment Cloud Cloud
Platforms Web Web
Support Email, Docs Email, Live chat, Docs
Compliance SOC 2, ISO 27001, 2FA SOC 2, ISO 27001, GDPR
Built for Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Suzy 0/1 · Conjointly 0/1
Audience panel Not checked yet Not checked yet
Specs
Research methods Not checked yet Not checked yet
Audience targeting Not checked yet Not checked yet
Data analysis Not checked yet Not checked yet
Supported languages Not checked yet Not checked yet
Named integrations Not checked yet Not checked yet
Our review
Pros
  • Combines quantitative surveys with interviews, focus groups, and in-home testing
  • Supports respondent targeting, recruitment, scheduling, and incentives
  • Offers concept, package, pricing, flavor, scent, and AI heatmap testing
  • Unlimited surveys and questions, including on the free Basic tier
  • Combines conjoint, sampling, segmentation, and product and pricing tests
  • API, exports, and integrations with four named research platforms
Cons
  • Sales-led pricing requires prospects to contact Suzy
  • Cloud-based access is limited to the web platform
  • Its breadth may exceed the needs of teams seeking a narrow research tool
  • Basic limits advanced-method analytics to 20 responses
  • Professional starts at $2,895 per team annually
  • The Ultimate plan costs $10,000 per year
Our verdict

Suzy brings quantitative and qualitative consumer research into one cloud-based platform for brands and research teams. Its methods include surveys, remote in-depth interviews, virtual focus groups, and in-home usage testing, with…

Read the review →

Conjointly is an online market research platform for B2C and B2B teams, agencies, startups, SMEs, and enterprises. It brings survey creation together with respondent sourcing, conjoint analysis, segmentation, product and pricing studies,…

Read the review →
  1. SuzyConsumer Insights Platforms 8.6Pricing on request
  2. ConjointlyConsumer Insights Platforms 8.4Free plan

Strengths and trade-offs

  • Suzy — where it wins

    • Combines quantitative surveys with interviews, focus groups, and in-home testing
    • Supports respondent targeting, recruitment, scheduling, and incentives
    • Offers concept, package, pricing, flavor, scent, and AI heatmap testing

    Where it doesn't

    • Sales-led pricing requires prospects to contact Suzy
    • Cloud-based access is limited to the web platform
    • Its breadth may exceed the needs of teams seeking a narrow research tool

  • Conjointly — where it wins

    • Unlimited surveys and questions, including on the free Basic tier
    • Combines conjoint, sampling, segmentation, and product and pricing tests
    • API, exports, and integrations with four named research platforms

    Where it doesn't

    • Basic limits advanced-method analytics to 20 responses
    • Professional starts at $2,895 per team annually
    • The Ultimate plan costs $10,000 per year
  • Suzy8.6/10 · Pricing on request

    A mixed-methods research platform for brands that need consumer feedback in varied formats.

    Visit SuzyFull verdict →
  • Conjointly8.4/10 · Free plan

    A broad research toolkit with a free survey tier and paid access to advanced methods.

    Visit ConjointlyFull verdict →

More comparisons

All consumer insights platforms comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update