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Head-to-head · Google Workspace Utilities Software

Supermetrics vs Sheetgo

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score Supermetrics #1 in Google Workspace Utilities Software 9.1/10 14-day trial Free trial✓ 0 of 1 features Visit Supermetrics
Sheetgo #2 in Google Workspace Utilities Software 8.7/10 Free plan · 14-day trial Free planFree trial✓ 0 of 1 features Visit Sheetgo

Supermetrics leads on 0 checks, Sheetgo on 2, and 0 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreSupermetrics · 9.1/10
  • Lowest starting priceSheetgo · $35/mo
  • Free planonly Sheetgo
  • Free trialboth

Supermetrics scores higher on our rubric for google workspace utilities software: 9.1 against 8.7 out of 10; our editors rank them #1 and #2.

Sheetgo offers free plan; Supermetrics doesn't. Sheetgo is cheaper to start at $35/user/mo against $44/user/mo.

Supermetrics is the better fit for marketing teams consolidating reporting data. Sheetgo is the better fit for teams automating spreadsheet-based workflows.

  • Supermetrics fits best

    Marketing teams consolidating reporting data

  • Sheetgo fits best

    Teams automating spreadsheet-based workflows

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Supermetrics 9.1/10 Visit ↗ Sheetgo 8.7/10 Visit ↗
At a glance
Editor score 9.1 8.7
Ranking #1 in Google Workspace Utilities Software #2 in Google Workspace Utilities Software
Best for Marketing teams consolidating reporting data Teams automating spreadsheet-based workflows
Pricing model Paid Free plan + paid
Starting price $44/mo $35/mo (best)
Free plan — ✓ (best)
Free trial 14 days 14 days
Free trial length 14 days · no card needed 14 days
Deployment Cloud Cloud
Platforms Web Web
Support Tickets, Live chat, Email · 24/7 Email, Tickets, Docs
Compliance SOC 2, ISO 27001, GDPR, 2FA SOC 2, GDPR
Integrations 170+ integrations 400+ integrations
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Supermetrics 0/1 · Sheetgo 0/1
Admin controls Not checked yet Not checked yet
Specs
Primary Workspace app Not checked yet Not checked yet
Utility type Not checked yet Not checked yet
Trigger model Not checked yet Not checked yet
Monthly action limit Not checked yet Not checked yet
Data retention Not checked yet Not checked yet
Our review
Pros
  • Connects pre-built marketing, sales, and analytics data sources
  • Automates scheduled syncs and supports hourly data refreshes
  • Blends sources and builds custom dashboards and reporting metrics
  • 400 integrations across spreadsheets, storage, APIs, and business systems
  • Schedules runs as often as every 15 minutes and accepts webhooks
  • Multi-step processors, forms, dashboards, and document generation
Cons
  • No free plan; the 14-day trial is the only no-cost option
  • Starter limits you to 3 sources, 1 destination, and 1 user
  • Monthly billing costs more than annual billing on Starter and Growth
  • Free tier limits files, automations, and file sizes
  • Webhook-source triggers are documented as beta
  • Advanced governance and security require Enterprise tiers
Our verdict

Supermetrics connects marketing, sales, and analytics data to destinations such as spreadsheets, BI tools, data warehouses, APIs, and AI tools. It is aimed at marketers, analysts, agencies, and data teams that need to consolidate channel…

Read the review →

Sheetgo is a cloud-based workflow automation platform for spreadsheet-driven teams. It connects Google Sheets, Microsoft Excel, CSV, TSV, cloud storage, APIs, and business systems, then transfers, combines, filters, formats, and…

Read the review →
  1. SupermetricsGoogle Workspace Utilities Software 9.114-day trial
  2. SheetgoGoogle Workspace Utilities Software 8.7Free plan · 14-day trial

Strengths and trade-offs

  • Supermetrics — where it wins

    • Connects pre-built marketing, sales, and analytics data sources
    • Automates scheduled syncs and supports hourly data refreshes
    • Blends sources and builds custom dashboards and reporting metrics

    Where it doesn't

    • No free plan; the 14-day trial is the only no-cost option
    • Starter limits you to 3 sources, 1 destination, and 1 user
    • Monthly billing costs more than annual billing on Starter and Growth
  • Sheetgo — where it wins

    • 400 integrations across spreadsheets, storage, APIs, and business systems
    • Schedules runs as often as every 15 minutes and accepts webhooks
    • Multi-step processors, forms, dashboards, and document generation

    Where it doesn't

    • Free tier limits files, automations, and file sizes
    • Webhook-source triggers are documented as beta
    • Advanced governance and security require Enterprise tiers

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update