Salesforce Nonprofit Cloud vs Virtuous

Salesforce Nonprofit Cloud9.2Visit VVirtuous8.4Visit

Higher score Salesforce Nonprofit Cloud #2 in Donor Management Software 9.2/10 Free plan · 30-day trial Free planFree trial✓ 5 of 5 features Visit Salesforce

vs

V Virtuous #9 in Donor Management Software 8.4/10 Pricing on request ✓ 5 of 5 features Visit Virtuous

• Salesforce Nonprofit Cloud fits best

  Nonprofits needing CRM breadth and extensibility

• Virtuous fits best

  Data-driven teams needing donor journeys

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Side by side

Feature	Salesforce Nonprofit Cloud 9.2/10 Visit ↗	VVirtuous 8.4/10 Visit ↗
At a glance
Editor score	9.2	8.4
Ranking	#2 in Donor Management Software	#9 in Donor Management Software
Best for	Nonprofits needing CRM breadth and extensibility	Data-driven teams needing donor journeys
Pricing model	Free plan + paid	Paid
Starting price	$60/user/mo	—
Free plan	✓ (best)	—
Free trial	30 days	—
Deployment	Cloud	Cloud
Platforms	Web	Web
Support	Community, Docs, Phone · 24/7	Phone, Docs
Compliance	SOC 2, ISO 27001, GDPR, HIPAA, PCI DSS	SOC 2, GDPR, HIPAA, PCI DSS, SSO/SAML, 2FA
Integrations	6 integrations	12 integrations
Built for	Small business, Mid-market, Enterprise	Small business, Mid-market, Enterprise
Features Salesforce Nonprofit Cloud 5/5 · Virtuous 5/5
Campaign management	✓	✓
Online donation forms	✓	✓
Recurring donations	✓	✓
Automated receipts	✓	✓
Donor segmentation	✓	✓
Specs
Reporting level	Advanced	Advanced
Our review
Pros	Unified donor records with segmentation, gift, pledge, and recurring support Fundraising, volunteer, program, and outcomes management in one platform Advanced reporting plus API and Salesforce ecosystem integrations	Unified supporter profiles connect giving, email, events, and volunteering Behavior-triggered journeys automate donor workflows and communications Advanced segmentation, analytics, reports, and an open API support data-led work
Cons	Paid plans are priced per user per month with annual billing The free offering is limited to eligible nonprofits Its broad feature set may exceed the needs of smaller organizations	Pricing requires contacting sales rather than reviewing published plan costs Platform and ecosystem coverage may require validation for each nonprofit stack Its broad feature set may exceed the needs of teams seeking simple donor management
Our verdict	Salesforce Nonprofit Cloud is a cloud-based nonprofit platform for charities, social housing associations, social businesses, and other organizations managing fundraising alongside broader constituent work. It brings donor profiles,… Read the review →	Virtuous is a fundraising CRM and automation platform for nonprofit organizations. It brings together donor and pipeline management, online giving, marketing automation, events, reporting, and donor intelligence. CRM+ maintains unified… Read the review →

Strengths and trade-offs

• Salesforce Nonprofit Cloud — where it wins

  • Unified donor records with segmentation, gift, pledge, and recurring support
  • Fundraising, volunteer, program, and outcomes management in one platform
  • Advanced reporting plus API and Salesforce ecosystem integrations

  Where it doesn't

  • Paid plans are priced per user per month with annual billing
  • The free offering is limited to eligible nonprofits
  • Its broad feature set may exceed the needs of smaller organizations

• Virtuous — where it wins

  • Unified supporter profiles connect giving, email, events, and volunteering
  • Behavior-triggered journeys automate donor workflows and communications
  • Advanced segmentation, analytics, reports, and an open API support data-led work

  Where it doesn't

  • Pricing requires contacting sales rather than reviewing published plan costs
  • Platform and ecosystem coverage may require validation for each nonprofit stack
  • Its broad feature set may exceed the needs of teams seeking simple donor management

• Salesforce Nonprofit Cloud9.2/10 · Free plan · 30-day trial

  A broad nonprofit CRM for organizations that need extensible donor and program management.

  Visit SalesforceFull verdict →
• VVirtuous8.4/10 · Pricing on request

  A data-focused nonprofit CRM for connected donor journeys, giving, and reporting.

  Visit VirtuousFull verdict →