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Head-to-head · Ad Tracking Software

RedTrack vs ClickMagick

  • Updated Nov 2026
  • Both researched from official sources
  • 7 checks side by side
RedTrack #5 in Ad Tracking Software 8.6/10 14-day trial Free trial✓ 5 of 5 features Visit RedTrack
ClickMagick #7 in Ad Tracking Software 8.6/10 Paid Free trial✓ 5 of 5 features Visit ClickMagick

RedTrack leads on 1 check, ClickMagick on 0, and 6 are even. Who comes out ahead on the 7 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Lowest starting priceRedTrack · $69/mo
  • Free trialboth

RedTrack and ClickMagick score identically on our rubric (8.6 out of 10) for ad tracking software; RedTrack sits at #5 and ClickMagick at #7 in our editorial ranking, so the choice comes down to fit.

RedTrack is cheaper to start at $69/mo against $79/mo.

RedTrack is the better fit for media buyers running paid traffic across many networks who need one dashboard and fast CAPI feedback loops. ClickMagick is the better fit for performance marketers who want first-party-only server-side tracking with automatic ad-platform conversion feeds included.

  • RedTrack fits best

    Media buyers running paid traffic across many networks who need one dashboard and fast CAPI feedback loops

  • ClickMagick fits best

    Performance marketers who want first-party-only server-side tracking with automatic ad-platform conversion feeds included

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature RedTrack 8.6/10 Visit ↗ ClickMagick 8.6/10 Visit ↗
At a glance
Editor score 8.6 8.6
Ranking #5 in Ad Tracking Software #7 in Ad Tracking Software
Best for Media buyers running paid traffic across many networks who need one dashboard and fast CAPI feedback loops Performance marketers who want first-party-only server-side tracking with automatic ad-platform conversion feeds included
Pricing model Paid Paid
Starting price $69/mo (best) $79/mo
Free plan — —
Free trial 14 days 14 days
Free trial length 14 days 14 days
Deployment Cloud, Browser extension Cloud
Platforms Web, Chrome extension Web
Integrations 17 integrations 6 integrations
Features RedTrack 5/5 · ClickMagick 5/5
Multi-platform ad tracking ✓ ✓
Server-side tracking ✓ ✓
ROAS and spend reporting ✓ ✓
Cross-device tracking ✓ ✓
Ad platform postbacks ✓ ✓
Our review
Pros
  • Server-side tracking processes conversions on RedTrack's own server rather than relying on the visitor's browser
  • Direct integrations across Meta, Google Ads, TikTok, Snapchat, X, Pinterest, Microsoft/Bing, OpenAI Ads, Taboola, Outbrain and NewsBreak
  • Sends full conversion data back to ad platforms via CAPI-style integrations, including direct Meta CAPI
  • TrueTracking uses server-side tracking and only first-party cookies on the advertiser's own domain — no redirects
  • "Audience Optimization" automatically sends conversions via Facebook's Conversions API and Google's WBRAID parameter
  • Full integrations for Facebook, Google, LinkedIn, Microsoft and TikTok Ads, pulling cost hourly and pushing conversions back in real time
Cons
  • No free plan — the 14-day trial is the only no-cost access
  • List pricing is billed annually; month-to-month costs more than the published figures imply
  • Entry tier (Builder) caps at 2M events/month and a single user, which active multi-network buyers can hit fast
  • No free plan — Starter begins at $79/month ($66/mo billed yearly)
  • Pro tier's 1,000,000 tracked-visitor allowance is the ceiling before needing a custom/agency arrangement
  • Additional sites or stores beyond a plan's base allotment cost extra ($40/mo each)
Our verdict

RedTrack is a conversion-tracking and campaign-management tool built for people running paid traffic across many networks at once: server-side tracking captures conversions on its own infrastructure rather than depending on a browser…

Read the review →

ClickMagick's TrueTracking is built to avoid third-party cookies and redirects entirely: tracking runs server-side using only first-party cookies set on the advertiser's own domain, which the vendor positions as immune to iOS/ITP cookie…

Read the review →
  1. RedTrackAd Tracking Software 8.614-day trial
  2. ClickMagickAd Tracking Software 8.6Paid

Strengths and trade-offs

  • RedTrack — where it wins

    • Server-side tracking processes conversions on RedTrack's own server rather than relying on the visitor's browser
    • Direct integrations across Meta, Google Ads, TikTok, Snapchat, X, Pinterest, Microsoft/Bing, OpenAI Ads, Taboola, Outbrain and NewsBreak
    • Sends full conversion data back to ad platforms via CAPI-style integrations, including direct Meta CAPI
    • Deterministic login-based matching plus probabilistic signals for cross-device attribution
    • 14-day free trial to evaluate before committing to an annual plan

    Where it doesn't

    • No free plan — the 14-day trial is the only no-cost access
    • List pricing is billed annually; month-to-month costs more than the published figures imply
    • Entry tier (Builder) caps at 2M events/month and a single user, which active multi-network buyers can hit fast
  • ClickMagick — where it wins

    • TrueTracking uses server-side tracking and only first-party cookies on the advertiser's own domain — no redirects
    • "Audience Optimization" automatically sends conversions via Facebook's Conversions API and Google's WBRAID parameter
    • Full integrations for Facebook, Google, LinkedIn, Microsoft and TikTok Ads, pulling cost hourly and pushing conversions back in real time
    • Cross-device tracking is automatic and documented: a phone click followed by a later laptop purchase still attributes to the original click
    • 100+ affiliate-network postback integrations alongside the ad-platform feeds

    Where it doesn't

    • No free plan — Starter begins at $79/month ($66/mo billed yearly)
    • Pro tier's 1,000,000 tracked-visitor allowance is the ceiling before needing a custom/agency arrangement
    • Additional sites or stores beyond a plan's base allotment cost extra ($40/mo each)
  • RedTrack8.6/10 · 14-day trial

    A performance-marketing tracker built around server-side conversion capture and real-time CAPI feeds to ad platforms.

    Visit RedTrackFull verdict →
  • ClickMagick8.6/10 · Paid

    First-party, server-side TrueTracking with automatic Facebook CAPI and Google WBRAID conversion feeds.

    Visit ClickMagickFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026

Last updated · How we research and update