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Head-to-head · Customer Experience Management Software

Qualtrics vs InMoment

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score Qualtrics #4 in Customer Experience Management Software 8.9/10 Free plan · 30-day trial Free planFree trial✓ 0 of 3 features Visit Qualtrics
InMoment #5 in Customer Experience Management Software 8.8/10 Pricing on request ✓ 0 of 3 features Visit InMoment

Qualtrics leads on 0 checks, InMoment on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreQualtrics · 8.9/10
  • Free planonly Qualtrics
  • Free trialonly Qualtrics

Qualtrics scores higher on our rubric for customer experience management software: 8.9 against 8.8 out of 10; our editors rank them #4 and #5.

Qualtrics is the better fit for survey-led CX teams needing strong value. InMoment is the better fit for enterprise-wide feedback and action management.

  • Qualtrics fits best

    Survey-led CX teams needing strong value

  • InMoment fits best

    Enterprise-wide feedback and action management

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Qualtrics 8.9/10 Visit ↗ InMoment 8.8/10 Visit ↗
At a glance
Editor score 8.9 8.8
Ranking #4 in Customer Experience Management Software #5 in Customer Experience Management Software
Best for Survey-led CX teams needing strong value Enterprise-wide feedback and action management
Pricing model Free plan + paid Paid
Starting price $420/mo Pricing on request
Free plan ✓ (best) Not checked yet
Free trial 30 days —
Deployment Cloud Cloud, Mobile
Platforms Web Web, iOS, Android
Integrations 17 integrations 7 integrations
Built for Small business, Mid-market, Enterprise Mid-market, Enterprise
Features Qualtrics 0/3 · InMoment 0/3
Journey mapping Not checked yet Not checked yet
Text analytics Not checked yet Not checked yet
Closed-loop actions Not checked yet Not checked yet
Specs
Feedback channels Not checked yet Not checked yet
Experience programs Not checked yet Not checked yet
Supported languages Not checked yet Not checked yet
Our review
Pros
  • Distributes surveys through email, web, social, SMS, QR codes, and more
  • Advanced logic, statistical analysis, crosstabs, weighting, and text analysis
  • Dashboards, respondent panels, API access, and broad integrations
  • Multichannel feedback across surveys, reviews, conversations, and calls
  • Text analytics with sentiment, emotion, effort, intent, and AI summaries
  • Closed-loop case workflows for assigning and tracking follow-up actions
Cons
  • Free plan is limited to one user, three surveys, 30 questions, and 500 responses
  • Strategic Research starts at $420 per month when billed annually
  • Free surveys retain Qualtrics branding and have limited styling
  • Pricing is handled through contact sales
  • Its broad feature set may exceed survey-only needs
  • Mobile access is provided through the Moments application
Our verdict

Qualtrics is a cloud-based experience-management platform centered on survey creation, distribution, response collection, analysis, and reporting. It serves customer, employee, product, brand, and market research programs, with an audience…

Read the review →

InMoment is an enterprise customer experience platform for organizations that need to collect, analyze, and act on feedback across customer and employee touchpoints. It brings together surveys, digital channels, social reviews, ratings and…

Read the review →
  1. QualtricsCustomer Experience Management Software 8.9Free plan · 30-day trial
  2. InMomentCustomer Experience Management Software 8.8Pricing on request

Strengths and trade-offs

  • Qualtrics — where it wins

    • Distributes surveys through email, web, social, SMS, QR codes, and more
    • Advanced logic, statistical analysis, crosstabs, weighting, and text analysis
    • Dashboards, respondent panels, API access, and broad integrations

    Where it doesn't

    • Free plan is limited to one user, three surveys, 30 questions, and 500 responses
    • Strategic Research starts at $420 per month when billed annually
    • Free surveys retain Qualtrics branding and have limited styling

  • InMoment — where it wins

    • Multichannel feedback across surveys, reviews, conversations, and calls
    • Text analytics with sentiment, emotion, effort, intent, and AI summaries
    • Closed-loop case workflows for assigning and tracking follow-up actions

    Where it doesn't

    • Pricing is handled through contact sales
    • Its broad feature set may exceed survey-only needs
    • Mobile access is provided through the Moments application
  • Qualtrics8.9/10 · Free plan · 30-day trial

    A broad survey-led CX platform with advanced analysis, integrations, and a useful free tier.

    Visit QualtricsFull verdict →
  • InMoment8.8/10 · Pricing on request

    A broad enterprise platform for turning multichannel feedback into prioritized action.

    Visit InMomentFull verdict →

More comparisons

All customer experience management software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update