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Head-to-head · AI Social Listening Tools

Meltwater Social Listening vs Brand24

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score Meltwater Social Listening #2 in AI Social Listening Tools 9.3/10 Pricing on request ✓ 1 of 2 features Visit Meltwater
Brand24 #7 in AI Social Listening Tools 8.8/10 14-day trial Free trial✓ 1 of 2 features Visit Brand24

Meltwater Social Listening leads on 0 checks, Brand24 on 0, and 2 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreMeltwater Social Listening · 9.3/10
  • Free trialonly Brand24

Meltwater Social Listening scores higher on our rubric for ai social listening tools: 9.3 against 8.8 out of 10; our editors rank them #2 and #7.

Meltwater Social Listening is the better fit for large organizations needing broad monitoring coverage. Brand24 is the better fit for established teams wanting polished reporting.

  • Meltwater Social Listening fits best

    Large organizations needing broad monitoring coverage

  • Brand24 fits best

    Established teams wanting polished reporting

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Side by side

Feature Meltwater Social Listening 9.3/10 Visit ↗ Brand24 8.8/10 Visit ↗
At a glance
Editor score 9.3 8.8
Ranking #2 in AI Social Listening Tools #7 in AI Social Listening Tools
Best for Large organizations needing broad monitoring coverage Established teams wanting polished reporting
Pricing model Paid Paid
Starting price — $199/mo
Free plan — —
Free trial — 14 days
Deployment Cloud Cloud
Platforms Web Web
Integrations 7 integrations 2 integrations
Features Meltwater Social Listening 1/2 · Brand24 1/2
Sentiment analysis ✓ ✓
API access Not checked yet Not checked yet
Specs
Source coverage Not checked yet Not checked yet
Historical data Not checked yet Not checked yet
Mention limit Not checked yet Not checked yet
Team seats Not checked yet Not checked yet
Our review
Pros
  • Monitors social networks, news, forums, Reddit, and other digital sources
  • Combines sentiment, trends, competitors, alerts, dashboards, and reporting
  • Provides APIs for searching, streaming, analyzing, and exporting mentions
  • Tracks mentions, sentiment, reach, engagement, influencers, and competitors
  • AI analyzes topics, events, trends, and sentiment
  • Exports presentation-ready reports in PDF, Excel, and PowerPoint
Cons
  • Pricing requires contacting sales
  • There is no free plan
  • Advanced governance and API integrations are reserved for Enterprise
  • No free plan; annual pricing starts at $199 per month
  • Individual limits usage to 3 keywords, 2K mentions, and 1 user
  • Individual updates every 12 hours; realtime updates start at Pro
Our verdict

Meltwater Social Listening is a web-based social intelligence product for marketing, communications, and PR teams. It monitors conversations across social networks, news, forums, Reddit, and other digital sources, with coverage spanning…

Read the review →

Brand24 monitors public mentions of brands, products, keywords, and hashtags across social networks, news sites, blogs, forums, podcasts, videos, reviews, and other web sources. It is designed for marketing, public relations,…

Read the review →
  1. Meltwater Social ListeningAI Social Listening Tools 9.3Pricing on request
  2. Brand24AI Social Listening Tools 8.814-day trial

Strengths and trade-offs

  • Meltwater Social Listening — where it wins

    • Monitors social networks, news, forums, Reddit, and other digital sources
    • Combines sentiment, trends, competitors, alerts, dashboards, and reporting
    • Provides APIs for searching, streaming, analyzing, and exporting mentions

    Where it doesn't

    • Pricing requires contacting sales
    • There is no free plan
    • Advanced governance and API integrations are reserved for Enterprise

  • Brand24 — where it wins

    • Tracks mentions, sentiment, reach, engagement, influencers, and competitors
    • AI analyzes topics, events, trends, and sentiment
    • Exports presentation-ready reports in PDF, Excel, and PowerPoint

    Where it doesn't

    • No free plan; annual pricing starts at $199 per month
    • Individual limits usage to 3 keywords, 2K mentions, and 1 user
    • Individual updates every 12 hours; realtime updates start at Pro
  • Meltwater Social Listening9.3/10 · Pricing on request

    A broad social intelligence platform for organizations monitoring many channels at scale.

    Visit MeltwaterFull verdict →
  • Brand248.8/10 · 14-day trial

    A broad social listening platform with AI analysis, alerts, and reporting for established teams.

    Visit Brand24Full verdict →

More comparisons

All AI social listening tools comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update