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Head-to-head · AI Social Listening Tools

Talkwalker vs Brand24

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score Talkwalker #4 in AI Social Listening Tools 9.1/10 Pricing on request ✓ 1 of 2 features Visit Talkwalker
Brand24 #7 in AI Social Listening Tools 8.8/10 14-day trial Free trial✓ 1 of 2 features Visit Brand24

Talkwalker leads on 0 checks, Brand24 on 0, and 2 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreTalkwalker · 9.1/10
  • Free trialonly Brand24

Talkwalker scores higher on our rubric for ai social listening tools: 9.1 against 8.8 out of 10; our editors rank them #4 and #7.

Talkwalker is the better fit for global teams needing multilingual visual listening. Brand24 is the better fit for established teams wanting polished reporting.

  • Talkwalker fits best

    Global teams needing multilingual visual listening

  • Brand24 fits best

    Established teams wanting polished reporting

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Side by side

Feature Talkwalker 9.1/10 Visit ↗ Brand24 8.8/10 Visit ↗
At a glance
Editor score 9.1 8.8
Ranking #4 in AI Social Listening Tools #7 in AI Social Listening Tools
Best for Global teams needing multilingual visual listening Established teams wanting polished reporting
Pricing model Paid Paid
Starting price — $199/mo
Free plan — —
Free trial — 14 days
Deployment Cloud Cloud
Platforms Web Web
Integrations 1 integrations 2 integrations
Features Talkwalker 1/2 · Brand24 1/2
Sentiment analysis ✓ ✓
API access Not checked yet Not checked yet
Specs
Source coverage Not checked yet Not checked yet
Historical data Not checked yet Not checked yet
Mention limit Not checked yet Not checked yet
Team seats Not checked yet Not checked yet
Our review
Pros
  • Monitors 30+ social networks plus broad web and media sources
  • Analyzes sentiment in 127+ languages with visual listening
  • Adds AI summaries, forecasting, clustering, alerts and dashboards
  • Tracks mentions, sentiment, reach, engagement, influencers, and competitors
  • AI analyzes topics, events, trends, and sentiment
  • Exports presentation-ready reports in PDF, Excel, and PowerPoint
Cons
  • Custom-quote pricing requires a sales conversation
  • No free plan is available
  • Web access and a listed Hootsuite integration limit platform breadth
  • No free plan; annual pricing starts at $199 per month
  • Individual limits usage to 3 keywords, 2K mentions, and 1 user
  • Individual updates every 12 hours; realtime updates start at Pro
Our verdict

Talkwalker is an enterprise social listening and consumer intelligence platform, now branded as Lumen by Talkwalker. It is designed for brands and organizations that need to track conversations across social networks, websites, news sites,…

Read the review →

Brand24 monitors public mentions of brands, products, keywords, and hashtags across social networks, news sites, blogs, forums, podcasts, videos, reviews, and other web sources. It is designed for marketing, public relations,…

Read the review →
  1. TalkwalkerAI Social Listening Tools 9.1Pricing on request
  2. Brand24AI Social Listening Tools 8.814-day trial

Strengths and trade-offs

  • Talkwalker — where it wins

    • Monitors 30+ social networks plus broad web and media sources
    • Analyzes sentiment in 127+ languages with visual listening
    • Adds AI summaries, forecasting, clustering, alerts and dashboards

    Where it doesn't

    • Custom-quote pricing requires a sales conversation
    • No free plan is available
    • Web access and a listed Hootsuite integration limit platform breadth
  • Brand24 — where it wins

    • Tracks mentions, sentiment, reach, engagement, influencers, and competitors
    • AI analyzes topics, events, trends, and sentiment
    • Exports presentation-ready reports in PDF, Excel, and PowerPoint

    Where it doesn't

    • No free plan; annual pricing starts at $199 per month
    • Individual limits usage to 3 keywords, 2K mentions, and 1 user
    • Individual updates every 12 hours; realtime updates start at Pro
  • Talkwalker9.1/10 · Pricing on request

    A broad, multilingual listening platform for teams tracking social, media and visual signals.

    Visit TalkwalkerFull verdict →
  • Brand248.8/10 · 14-day trial

    A broad social listening platform with AI analysis, alerts, and reporting for established teams.

    Visit Brand24Full verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update