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Head-to-head · Heatmap Tools

Crazy Egg vs Matomo

  • Updated Oct 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score Crazy Egg #2 in Heatmap Tools 9.2/10 Free plan · 30-day trial Free planFree trial✓ 3 of 3 features Visit Crazy Egg
Matomo #3 in Heatmap Tools 9.1/10 Free plan · 21-day trial Free planFree trial✓ 0 of 3 features Visit Matomo

Crazy Egg leads on 0 checks, Matomo on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreCrazy Egg · 9.2/10
  • Free planboth
  • Free trialboth
  • Most featuresCrazy Egg · 3 of 3

Crazy Egg scores higher on our rubric for heatmap tools: 9.2 against 9.1 out of 10; our editors rank them #2 and #3.

Crazy Egg is the better fit for small businesses wanting familiar heatmap basics. Matomo is the better fit for open-source web analytics with heatmaps.

  • Crazy Egg fits best

    Small businesses wanting familiar heatmap basics

  • Matomo fits best

    Open-source web analytics with heatmaps

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Crazy Egg 9.2/10 Visit ↗ Matomo 9.1/10 Visit ↗
At a glance
Editor score 9.2 9.1
Ranking #2 in Heatmap Tools #3 in Heatmap Tools
Best for Small businesses wanting familiar heatmap basics Open-source web analytics with heatmaps
Pricing model Free plan + paid Free plan + paid
Starting price $29/mo €230/mo
Free plan ✓ ✓
Free trial 30 days 21 days
Free trial length 30 days · card required 21 days · no card needed
Deployment Cloud, Browser extension Cloud, Self-hosted, Mobile
Platforms Web, Chrome extension Web, iOS, Android
Support Email, Tickets, Docs Email, Live chat, Community, Docs
Compliance GDPR, HIPAA, SSO/SAML ISO 27001, GDPR, SSO/SAML
Integrations 12 integrations 100+ integrations
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Crazy Egg 3/3 · Matomo 0/3
Session recordings ✓ (best) Not checked yet
Rage-click detection ✓ (best) Not checked yet
Mobile capture ✓ (best) Not checked yet
Specs
Heatmap types Not checked yet Not checked yet
Monthly session limit 50 sessions/mo Not checked yet
Recording retention Not checked yet Not checked yet
Our review
Pros
  • Five heatmap formats cover clicks, scrolling, overlays, lists, and confetti.
  • Integrations include Shopify, WordPress, Google Tag Manager, and Wix.
  • Paid plans add recordings, testing, surveys, analytics, errors, and AI analysis.
  • Combines heatmaps, recordings, funnels, and ecommerce tracking
  • Offers self-hosting, APIs, dashboards, and segmentation
  • Integrates with WordPress, Shopify, WooCommerce, and more
Cons
  • The free access option is limited to 50 sessions.
  • Displayed monthly prices are billed annually.
  • SAML single sign-on is available only on the Enterprise plan.
  • Self-hosted deployment requires infrastructure management
  • Premium analytics plugins require a paid tier
  • Advanced plans become costly for larger organizations
Our verdict

Crazy Egg is a website analytics and optimization platform for website owners, marketers, growth teams, agencies, ecommerce companies, and UX professionals. Its core heatmap toolkit includes click, scroll, confetti, overlay, and list maps,…

Read the review →

Matomo is an open-source web analytics platform for businesses, public organizations, agencies, and individuals. It tracks website and app activity across events, goals, ecommerce actions, campaigns, and visitor behavior. Heatmaps sit…

Read the review →
  1. Crazy EggHeatmap Tools 9.2Free plan · 30-day trial
  2. MatomoHeatmap Tools 9.1Free plan · 21-day trial

Strengths and trade-offs

  • Crazy Egg — where it wins

    • Five heatmap formats cover clicks, scrolling, overlays, lists, and confetti.
    • Integrations include Shopify, WordPress, Google Tag Manager, and Wix.
    • Paid plans add recordings, testing, surveys, analytics, errors, and AI analysis.

    Where it doesn't

    • The free access option is limited to 50 sessions.
    • Displayed monthly prices are billed annually.
    • SAML single sign-on is available only on the Enterprise plan.

  • Matomo — where it wins

    • Combines heatmaps, recordings, funnels, and ecommerce tracking
    • Offers self-hosting, APIs, dashboards, and segmentation
    • Integrates with WordPress, Shopify, WooCommerce, and more

    Where it doesn't

    • Self-hosted deployment requires infrastructure management
    • Premium analytics plugins require a paid tier
    • Advanced plans become costly for larger organizations
  • Crazy Egg9.2/10 · Free plan · 30-day trial

    A familiar heatmap toolkit with recordings, testing, surveys, and AI analysis.

    Visit Crazy EggFull verdict →
  • Matomo9.1/10 · Free plan · 21-day trial

    A broad open-source analytics suite for teams that need heatmaps and data ownership.

    Visit MatomoFull verdict →

More comparisons

All heatmap tools comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update