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Head-to-head · Pop-Up Builder Software

Claspo vs Convertful

  • Updated Sep 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score Claspo #3 in Pop-Up Builder Software 7.8/10 Free plan · 14-day trial Free plan✓ 1 of 5 features Visit Claspo
Convertful #7 in Pop-Up Builder Software 7.1/10 From $7/mo (annual) · 14-day trial ✓ 5 of 5 features Visit Convertful

Claspo leads on 1 check, Convertful on 4, and 1 is even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreClaspo · 7.8/10
  • Free planonly Claspo
  • Most featuresConvertful · 5 of 5

Claspo scores higher on our rubric for pop-up builder software: 7.8 against 7.1 out of 10; our editors rank them #3 and #7.

Claspo offers free plan; Convertful doesn't. Convertful offers audience targeting; Claspo doesn't publish it. Convertful offers geo-targeting; Claspo doesn't publish it. Convertful offers lead capture forms; Claspo doesn't publish it. Convertful offers custom css; Claspo doesn't publish it.

Claspo is the better fit for AI-assisted popup building and testing. Convertful is the better fit for budget-conscious advanced widget campaigns.

  • Claspo fits best

    AI-assisted popup building and testing

  • Convertful fits best

    Budget-conscious advanced widget campaigns

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. How we rank.

Side by side

Feature Claspo 7.8/10 Visit ↗ Convertful 7.1/10 Visit ↗
At a glance
Editor score 7.8 7.1
Ranking #3 in Pop-Up Builder Software #7 in Pop-Up Builder Software
Best for AI-assisted popup building and testing Budget-conscious advanced widget campaigns
Pricing model Free plan + paid Paid
Starting price Not published $7/mo
Free plan ✓ (best) —
Free trial — —
Free trial length 14 days 14 days
Deployment Cloud Cloud
Platforms Web Web
Integrations 12 integrations 32+ integrations
Features Claspo 1/5 · Convertful 5/5
Audience targeting Not published ✓ (best)
A/B testing ✓ ✓
Geo-targeting Not published ✓ (best)
Lead capture forms Not published ✓ (best)
Custom CSS Not published ✓ (best)
Specs
Campaign formats Not published Pop-ups, scroll boxes, floating bars, fullscreen welcome mats, inline widgets, floating buttons
Trigger types Not published Exit intent, time on page, element click, page scroll, inactivity time, embedded/manual display
Our review
Pros
  • Free plan includes all features, unlimited widgets, and unlimited team members
  • Advanced targeting, multi-step forms, gamification, and A/B testing
  • Integrates with WordPress, Shopify, CRMs, email tools, and webhooks
  • Multiple widget formats, from pop-ups to inline widgets
  • A/B testing, geo-targeting, forms, and behavioral rules
  • Custom CSS, JavaScript, surveys, quizzes, and gamification
Cons
  • Free plan supports up to one website
  • The Free plan includes a Powered by Claspo badge
  • Enterprise pricing uses custom terms and contracts
  • No free plan
  • Annual billing is required for the $7 starting price
  • Web-focused with no listed non-web platform support
Our verdict

Claspo is a web-based popup builder for online businesses focused on lead capture, email list growth, opt-ins, and sales. Its drag-and-drop editor supports popups, floating boxes, floating bars, embedded widgets, fullscreen layouts, and…

Read the review →

Convertful is a cloud-based lead-generation and conversion platform for websites. Marketers can build pop-ups, scroll boxes, floating bars, fullscreen welcome mats, inline widgets, and floating buttons with a drag-and-drop editor. Its…

Read the review →
  1. ClaspoPop-Up Builder Software 7.8Free plan · 14-day trial
  2. ConvertfulPop-Up Builder Software 7.1From $7/mo (annual) · 14-day trial

Strengths and trade-offs

  • Claspo — where it wins

    • Free plan includes all features, unlimited widgets, and unlimited team members
    • Advanced targeting, multi-step forms, gamification, and A/B testing
    • Integrates with WordPress, Shopify, CRMs, email tools, and webhooks

    Where it doesn't

    • Free plan supports up to one website
    • The Free plan includes a Powered by Claspo badge
    • Enterprise pricing uses custom terms and contracts

  • Convertful — where it wins

    • Multiple widget formats, from pop-ups to inline widgets
    • A/B testing, geo-targeting, forms, and behavioral rules
    • Custom CSS, JavaScript, surveys, quizzes, and gamification

    Where it doesn't

    • No free plan
    • Annual billing is required for the $7 starting price
    • Web-focused with no listed non-web platform support
  • Claspo7.8/10 · Free plan · 14-day trial

    A broad popup toolkit with AI assistance, targeting, testing, and a free plan.

    Visit ClaspoFull verdict →
  • Convertful7.1/10 · From $7/mo (annual) · 14-day trial

    A broad widget builder for advanced campaigns at a low annual starting price.

    Visit ConvertfulFull verdict →

More comparisons

All Pop-Up builder software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

Last updated · How we research and update