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Head-to-head · Public Relations (PR) Software

Cision vs Propel

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Cision #2 in Public Relations (PR) Software 9.1/10 Pricing on request ✓ 0 of 5 features Visit Cision
Propel #7 in Public Relations (PR) Software 8.5/10 Pricing on request ✓ 5 of 5 features Visit Propel

Cision leads on 0 checks, Propel on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreCision · 9.1/10
  • Most featuresPropel · 5 of 5

Cision scores higher on our rubric for public relations (pr) software: 9.1 against 8.5 out of 10; our editors rank them #2 and #7.

Cision is the better fit for large teams needing an established PR platform. Propel is the better fit for PR teams managing journalist outreach and campaigns.

  • Cision fits best

    Large teams needing an established PR platform

  • Propel fits best

    PR teams managing journalist outreach and campaigns

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Side by side

Feature Cision 9.1/10 Visit ↗ Propel 8.5/10 Visit ↗
At a glance
Editor score 9.1 8.5
Ranking #2 in Public Relations (PR) Software #7 in Public Relations (PR) Software
Best for Large teams needing an established PR platform PR teams managing journalist outreach and campaigns
Pricing model Paid Paid
Starting price Pricing on request —
Free plan Not checked yet Not checked yet
Free trial — —
Deployment Cloud, Mobile Cloud
Platforms Web, iOS Web
Integrations 4 integrations 2 integrations
Features Cision 0/5 · Propel 5/5
Media database Not checked yet ✓ (best)
Press release distribution Not checked yet ✓ (best)
Media monitoring Not checked yet ✓ (best)
Journalist pitching Not checked yet ✓ (best)
Analytics and reporting Not checked yet ✓ (best)
Specs
Media contact limit Not checked yet Not checked yet
Our review
Pros
  • Monitors social networks, blogs, forums, online news, and traditional media
  • Combines filters, sentiment analysis, alerts, dashboards, and exports
  • Integrates with Slack, Microsoft Teams, Google Analytics, and its API
  • Build journalist lists and recommendations with AI assistance
  • Track pitch opens and responses in a Story Funnel pipeline
  • Monitor media coverage and report on campaign performance
Cons
  • Pricing is provided through a sales consultation
  • Historical-data availability varies by media type and package
  • The platform spans several PR workflows, which may exceed narrower needs
  • Plans require contacting sales rather than showing prices
  • Email integrations focus on Gmail and Outlook
  • Available as a cloud web platform
Our verdict

Cision provides media intelligence and social listening through its CisionOne platform, aimed at public relations, communications, and marketing teams. It monitors social conversations and media coverage, then supports analysis, alerts,…

Read the review →

For PR and communications teams, Propel brings journalist research, outreach and campaign measurement into a cloud-based platform. Its searchable global journalist and media database supports relationship management, while AI tools can…

Read the review →
  1. CisionPublic Relations (PR) Software 9.1Pricing on request
  2. PropelPublic Relations (PR) Software 8.5Pricing on request

Strengths and trade-offs

  • Cision — where it wins

    • Monitors social networks, blogs, forums, online news, and traditional media
    • Combines filters, sentiment analysis, alerts, dashboards, and exports
    • Integrates with Slack, Microsoft Teams, Google Analytics, and its API

    Where it doesn't

    • Pricing is provided through a sales consultation
    • Historical-data availability varies by media type and package
    • The platform spans several PR workflows, which may exceed narrower needs

  • Propel — where it wins

    • Build journalist lists and recommendations with AI assistance
    • Track pitch opens and responses in a Story Funnel pipeline
    • Monitor media coverage and report on campaign performance

    Where it doesn't

    • Plans require contacting sales rather than showing prices
    • Email integrations focus on Gmail and Outlook
    • Available as a cloud web platform
  • Cision9.1/10 · Pricing on request

    Cision brings social listening, media monitoring, publishing, and reporting into one PR platform.

    Visit CisionFull verdict →
  • Propel8.5/10 · Pricing on request

    A PR workflow spanning journalist research, pitching, monitoring and reporting.

    Visit PropelFull verdict →

More comparisons

All public relations (PR) software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update