BotSailor vs WATI

BotSailor9.2Visit WATI8.9Visit

Higher score BotSailor #2 in WhatsApp Business API Providers 9.2/10 Free plan Free plan✓ 4 of 4 features Visit BotSailor

vs

WATI #4 in WhatsApp Business API Providers 8.9/10 7-day trial Free trial✓ 0 of 4 features Visit WATI

• BotSailor fits best

  Budget-conscious teams needing automation and inboxes

• WATI fits best

  Teams wanting no-code WhatsApp automation

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Side by side

Feature	BotSailor 9.2/10 Visit ↗	WATI 8.9/10 Visit ↗
At a glance
Editor score	9.2	8.9
Ranking	#2 in WhatsApp Business API Providers	#4 in WhatsApp Business API Providers
Best for	Budget-conscious teams needing automation and inboxes	Teams wanting no-code WhatsApp automation
Pricing model	Free plan + paid	Paid
Starting price	$143.99/yr	—
Free plan	✓ (best)	—
Free trial	—	7 days
Deployment	Cloud	Cloud, Mobile
Platforms	Web	Web, iOS, Android
Integrations	13 integrations	1,000+ integrations
Features BotSailor 4/4 · WATI 0/4
Shared inbox	✓ (best)	Not checked yet
Template management	✓ (best)	Not checked yet
Media messaging	✓ (best)	Not checked yet
Automation workflows	✓ (best)	Not checked yet
Specs
Message pricing model	Hybrid	Not checked yet
Included team users	Not checked yet	Not checked yet
Our review
Pros	Free plan includes a visual flow builder and omnichannel shared inbox Automates WhatsApp conversations with AI agents, flows and broadcasts Connects Shopify, WooCommerce and tools such as Zapier, Make and HubSpot	Build chatbot flows with drag-and-drop workflow tools Route conversations through a shared team inbox with human handoff Connect messaging workflows to CRM, commerce and automation tools
Cons	Free plan is limited to 100 subscribers and 5K message credits monthly Meta's WhatsApp Cloud API conversation charges are billed separately Commerce integrations are highlighted on the paid Premium 1K plan	No free plan is offered Pay-as-you-go is a single-user plan Growth, Pro and Business plan prices are not shown
Our verdict	BotSailor is a messaging automation platform for businesses, agencies and technology companies that need WhatsApp workflows alongside human support. It connects to the WhatsApp Cloud API through embedded signup and includes visual flow… Read the review →	WATI brings business messaging, chatbot workflows and team inbox features together for marketing, sales and support teams. Its visual flow builder supports messages, questions, conditions, webhooks and integrations, while AI agents can… Read the review →

Strengths and trade-offs

• BotSailor — where it wins

  • Free plan includes a visual flow builder and omnichannel shared inbox
  • Automates WhatsApp conversations with AI agents, flows and broadcasts
  • Connects Shopify, WooCommerce and tools such as Zapier, Make and HubSpot

  Where it doesn't

  • Free plan is limited to 100 subscribers and 5K message credits monthly
  • Meta's WhatsApp Cloud API conversation charges are billed separately
  • Commerce integrations are highlighted on the paid Premium 1K plan

• WATI — where it wins

  • Build chatbot flows with drag-and-drop workflow tools
  • Route conversations through a shared team inbox with human handoff
  • Connect messaging workflows to CRM, commerce and automation tools

  Where it doesn't

  • No free plan is offered
  • Pay-as-you-go is a single-user plan
  • Growth, Pro and Business plan prices are not shown

• BotSailor9.2/10 · Free plan

  A low-cost WhatsApp automation platform with AI agents, visual flows and a shared inbox.

  Visit BotSailorFull verdict →
• WATI8.9/10 · 7-day trial

  Visual automation and shared inbox tools, with paid plans and a 7-day trial.

  Visit WATIFull verdict →