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Head-to-head · SEO Tools

Bing Webmaster Tools vs Mangools

  • Updated Oct 2026
  • Both researched from official sources
  • 7 checks side by side
Higher score Bing Webmaster Tools #4 in SEO Tools 9.1/10 Free plan Free plan✓ 6 of 6 features Visit Bing Webmaster
Mangools #8 in SEO Tools 8.7/10 Free plan · 10-day trial Free planFree trial✓ 5 of 6 features Visit Mangools

Bing Webmaster Tools leads on 0 checks, Mangools on 0, and 7 are even. Who comes out ahead on the 7 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreBing Webmaster Tools · 9.1/10
  • Free planboth
  • Free trialonly Mangools
  • Most featuresBing Webmaster Tools · 6 of 6

Bing Webmaster Tools scores higher on our rubric for seo tools: 9.1 against 8.7 out of 10; our editors rank them #4 and #8.

Bing Webmaster Tools is the better fit for free Bing-focused SEO measurement. Mangools is the better fit for small teams wanting approachable SEO research.

  • Bing Webmaster Tools fits best

    Free Bing-focused SEO measurement

  • Mangools fits best

    Small teams wanting approachable SEO research

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Bing Webmaster Tools 9.1/10 Visit ↗ Mangools 8.7/10 Visit ↗
At a glance
Editor score 9.1 8.7
Ranking #4 in SEO Tools #8 in SEO Tools
Best for Free Bing-focused SEO measurement Small teams wanting approachable SEO research
Pricing model Free Free plan + paid
Starting price Free plan —
Free plan ✓ ✓
Free trial — 10 days
Deployment Cloud Cloud, Browser extension
Platforms Web Web, Chrome extension
Support Docs Email, Live chat, Docs
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Bing Webmaster Tools 6/6 · Mangools 5/6
Keyword research ✓ ✓
Rank tracking ✓ ✓
Site audit ✓ (best) Not checked yet
Backlink analysis ✓ ✓
Competitor research ✓ ✓
API access ✓ ✓
Specs
Tracked keywords Not checked yet 200 keywords
Our review
Pros
  • Free access to performance reports, keyword research, audits, and backlinks
  • Covers URL inspection, sitemaps, URL submission, and IndexNow
  • API access to ranking, traffic, link, keyword, and crawl data
  • Covers keywords, SERPs, rankings, backlinks, domains, and competitors
  • Offers web, browser extension, REST API, and reporting workflows
  • Includes a free plan and a 200-keyword Basic tracking limit
Cons
  • Search coverage is centered on Bing rather than broad search visibility
  • Site Scan focuses on common technical SEO issues
  • Not designed as a multi-search-engine SEO platform
  • Paid plan prices are not shown here
  • Site analysis is not the same as a dedicated site-audit workflow
  • Advanced needs may require comparing limits across paid tiers
Our verdict

Bing Webmaster Tools is a web-based SEO platform from Microsoft for website owners, publishers, and search professionals who need to measure and improve visibility in Bing Search. Its free plan combines search performance reporting,…

Read the review →

Mangools is a web-based SEO suite for marketers, freelance SEOs, agencies, and business owners who need approachable research across several core workflows. Its product family combines KWFinder for keyword research, SERPChecker for…

Read the review →
  1. Bing Webmaster ToolsSEO Tools 9.1Free plan
  2. MangoolsSEO Tools 8.7Free plan · 10-day trial

Strengths and trade-offs

  • Bing Webmaster Tools — where it wins

    • Free access to performance reports, keyword research, audits, and backlinks
    • Covers URL inspection, sitemaps, URL submission, and IndexNow
    • API access to ranking, traffic, link, keyword, and crawl data

    Where it doesn't

    • Search coverage is centered on Bing rather than broad search visibility
    • Site Scan focuses on common technical SEO issues
    • Not designed as a multi-search-engine SEO platform
  • Mangools — where it wins

    • Covers keywords, SERPs, rankings, backlinks, domains, and competitors
    • Offers web, browser extension, REST API, and reporting workflows
    • Includes a free plan and a 200-keyword Basic tracking limit

    Where it doesn't

    • Paid plan prices are not shown here
    • Site analysis is not the same as a dedicated site-audit workflow
    • Advanced needs may require comparing limits across paid tiers

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update