ASOMobile vs APPlyzer

ASOMobile7.8Visit APPlyzer7.7Visit

Higher score ASOMobile #6 in App Store Optimization Software 7.8/10 Free plan · 3-day trial Free planFree trial✓ 3 of 4 features Visit ASOMobile

vs

APPlyzer #7 in App Store Optimization Software 7.7/10 Free plan Free plan✓ 2 of 4 features Visit APPlyzer

• ASOMobile fits best

  Market and competitor intelligence teams

• APPlyzer fits best

  Apple-focused intelligence with affordable entry

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Side by side

Feature	ASOMobile 7.8/10 Visit ↗	APPlyzer 7.7/10 Visit ↗
At a glance
Editor score	7.8	7.7
Ranking	#6 in App Store Optimization Software	#7 in App Store Optimization Software
Best for	Market and competitor intelligence teams	Apple-focused intelligence with affordable entry
Pricing model	Free plan + paid	Free plan + paid
Starting price	$564/yr	—
Free plan	✓	✓
Free trial	3 days	—
Deployment	Cloud	Cloud
Platforms	Web	Web
Support	Email, Live chat	Email, Docs
Built for	Solo, Small business, Mid-market, Enterprise	Solo, Small business, Mid-market, Enterprise
Features ASOMobile 3/4 · APPlyzer 2/4
Keyword tracking	✓	✓
Competitor tracking	✓	✓
Listing experiments	Not checked yet	Not checked yet
Listing localization	✓ (best)	Not checked yet
Specs
Marketplace coverage	Both	Both
Tracked app limit	5 apps	Not checked yet
Our review
Pros	Covers Google Play and Apple App Store workflows Combines keyword, rank, competitor, revenue, and market analysis Includes localization, review management, AI editing, and API access	Free plan and a $19-per-month PRO tier Apple Search Ads auction and share-of-voice data Keyword, competitor, review, and product-page intelligence
Cons	The free plan is limited to core keyword, competitor, category, and review tools The category listing specifies five tracked apps Its focus is app-store intelligence rather than broader marketing automation	Paid plans use separate limits for keywords and API access Enterprise features require a custom arrangement Its deepest capabilities center on Apple-focused workflows
Our verdict	ASOMobile is a web-based app store optimization and analytics platform for app developers, ASO specialists, marketers, and product teams. It supports Google Play and Apple App Store workflows, combining keyword research, rank monitoring,… Read the review →	APPlyzer is an app marketing data platform for developers, publishers, agencies, researchers, and app marketers. It covers keyword rankings and search data, competitor analysis, Apple Search Ads auction results, download estimates across… Read the review →

Strengths and trade-offs

• ASOMobile — where it wins

  • Covers Google Play and Apple App Store workflows
  • Combines keyword, rank, competitor, revenue, and market analysis
  • Includes localization, review management, AI editing, and API access

  Where it doesn't

  • The free plan is limited to core keyword, competitor, category, and review tools
  • The category listing specifies five tracked apps
  • Its focus is app-store intelligence rather than broader marketing automation

• APPlyzer — where it wins

  • Free plan and a $19-per-month PRO tier
  • Apple Search Ads auction and share-of-voice data
  • Keyword, competitor, review, and product-page intelligence

  Where it doesn't

  • Paid plans use separate limits for keywords and API access
  • Enterprise features require a custom arrangement
  • Its deepest capabilities center on Apple-focused workflows

• ASOMobile7.8/10 · Free plan · 3-day trial

  A broad ASO intelligence platform for keyword, competitor, market, and localization analysis.

  Visit ASOMobileFull verdict →
• APPlyzer7.7/10 · Free plan

  Affordable ASO intelligence with especially deep Apple App Store and Search Ads data.

  Visit APPlyzerFull verdict →