Head-to-head · App Store Optimization Software
APPlyzer vs ASOdesk
APPlyzer leads on 0 checks, ASOdesk on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreAPPlyzer · 7.7/10
- Free planboth
- Free trialonly ASOdesk
- Most featuresASOdesk · 4 of 4
APPlyzer scores higher on our rubric for app store optimization software: 7.7 against 7.6 out of 10; our editors rank them #7 and #8.
APPlyzer is the better fit for apple-focused intelligence with affordable entry. ASOdesk is the better fit for teams wanting free full-suite ASO coverage.
- APPlyzer fits best
Apple-focused intelligence with affordable entry
- ASOdesk fits best
Teams wanting free full-suite ASO coverage
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Side by side
| Feature | APPlyzer 7.7/10 Visit ↗ | ASOdesk 7.6/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 7.7 | 7.6 |
| Ranking | #7 in App Store Optimization Software | #8 in App Store Optimization Software |
| Best for | Apple-focused intelligence with affordable entry | Teams wanting free full-suite ASO coverage |
| Pricing model | Free plan + paid | Free plan + paid |
| Starting price | — | — |
| Free plan | ✓ | ✓ |
| Free trial | — | 7 days |
| Deployment | Cloud | Cloud |
| Platforms | Web | Web |
| Support | Email, Docs | Email, Live chat, Docs |
| Built for | Solo, Small business, Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features APPlyzer 2/4 · ASOdesk 4/4 | ||
| Keyword tracking | ✓ | ✓ |
| Competitor tracking | ✓ | ✓ |
| Listing experiments | Not checked yet | ✓ (best) |
| Listing localization | Not checked yet | ✓ (best) |
| Specs | ||
| Marketplace coverage | Both | Both |
| Tracked app limit | Not checked yet | Not checked yet |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | APPlyzer is an app marketing data platform for developers, publishers, agencies, researchers, and app marketers. It covers keyword rankings and search data, competitor analysis, Apple Search Ads auction results, download estimates across… Read the review → |
ASOdesk is a web-based App Store Optimization platform for app marketers, developers, product managers, and support teams. It covers keyword research, ranking monitoring, competitor analysis, metadata optimization, localization, conversion… Read the review → |
Strengths and trade-offs
APPlyzer — where it wins
- Free plan and a $19-per-month PRO tier
- Apple Search Ads auction and share-of-voice data
- Keyword, competitor, review, and product-page intelligence
Where it doesn't
- Paid plans use separate limits for keywords and API access
- Enterprise features require a custom arrangement
- Its deepest capabilities center on Apple-focused workflows
ASOdesk — where it wins
- Free plan covers monitoring, rankings, reviews, and reply tools
- Supports keyword, competitor, conversion, and localization analysis
- Integrates with App Store Connect, Google Play Console, email, and Slack
Where it doesn't
- Web and API access may not suit teams seeking native apps
- Publishing workflow is specified for App Store metadata
- Its broad ASO focus may exceed the needs of simple monitoring users
- APPlyzer7.7/10 · Free plan
Affordable ASO intelligence with especially deep Apple App Store and Search Ads data.
Visit APPlyzerFull verdict → - ASOdesk7.6/10 · Free plan · 7-day trial
A broad free ASO toolkit covering both major app stores.
Visit ASOdeskFull verdict →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update





