Head-to-head · Restaurant Marketing Software
Airship vs Sidedoor
Airship leads on 0 checks, Sidedoor on 0, and 6 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreAirship · 9.1/10
Airship scores higher on our rubric for restaurant marketing software: 9.1 against 8.7 out of 10; our editors rank them #4 and #8.
On campaign channels, Sidedoor gives you Multichannel where Airship offers Email_sms.
Airship is the better fit for multi-location email and SMS marketers. Sidedoor is the better fit for multi-venue operators needing CRM and loyalty.
- Airship fits best
Multi-location email and SMS marketers
- Sidedoor fits best
Multi-venue operators needing CRM and loyalty
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Side by side
| Feature | Airship 9.1/10 Visit ↗ | Sidedoor 8.7/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.1 | 8.7 |
| Ranking | #4 in Restaurant Marketing Software | #8 in Restaurant Marketing Software |
| Best for | Multi-location email and SMS marketers | Multi-venue operators needing CRM and loyalty |
| Pricing model | Paid | Paid |
| Starting price | £30/site/mo | — |
| Free plan | — | — |
| Free trial | — | — |
| Deployment | Cloud | Cloud, Mobile |
| Platforms | Web | Web, iOS, Android |
| Support | Email, Phone, Docs | Email, Docs |
| Integrations | 80+ integrations | 4 integrations |
| Built for | Small business, Mid-market, Enterprise | Solo, Small business, Mid-market, Enterprise |
| Features Airship 5/5 · Sidedoor 5/5 | ||
| Audience segmentation | ✓ | ✓ |
| Automated campaigns | ✓ | ✓ |
| Loyalty program | ✓ | ✓ |
| POS integration | ✓ | ✓ |
| Review requests | ✓ | ✓ |
| Specs | ||
| Campaign channels | Email_sms | Multichannel |
| Guest or contact limit | Not checked yet | Not checked yet |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | Airship is a hospitality-focused CRM and marketing platform for restaurants, pubs, bars, hotels and other venue operators. It combines guest data from bookings, EPOS, Wi-Fi, loyalty and other systems into a single customer view. Marketing… Read the review → |
Sidedoor is a hospitality platform for independent restaurants and growing restaurant groups. It combines reservations, events, vouchers, pre-orders, guest CRM, loyalty, reviews, analytics and marketing across email, SMS and push. Its… Read the review → |
Strengths and trade-offs
Airship — where it wins
- Combines guest data from POS, bookings, Wi-Fi and loyalty systems
- Supports email, SMS, segmentation and automated guest journeys
- Includes loyalty tools, ROI reporting and footfall analytics
Where it doesn't
- No free plan is available
- Onboarding fees apply in addition to monthly packages
- Published location ranges include overlapping 2 to 15 and 6 to 15 plans
Sidedoor — where it wins
- Cross-venue guest CRM with segmentation and loyalty tools
- Multichannel campaigns with triggered customer journeys
- Reservations, reviews, POS matching and reporting in one platform
Where it doesn't
- Marketing and automations are listed only in Pro and Max
- Advanced BI, forecasting and managed support require Max
- The integration list is focused on three named services plus an API
- Airship9.1/10 · Paid
A multi-location restaurant CRM combining email, SMS, loyalty and guest analytics.
Visit AirshipFull verdict → - Sidedoor8.7/10 · Paid
A broad restaurant growth platform for multi-venue CRM, loyalty and campaigns.
Visit SidedoorFull verdict →
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All restaurant marketing software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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