Appfront vs Airship

Appfront9.4Visit Airship9.1Visit

Higher score Appfront #1 in Restaurant Marketing Software 9.4/10 Paid ✓ 5 of 5 features Visit Appfront

vs

Airship #4 in Restaurant Marketing Software 9.1/10 Paid ✓ 5 of 5 features Visit Airship

• Appfront fits best

  Multi-channel restaurant growth teams

• Airship fits best

  Multi-location email and SMS marketers

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Side by side

Feature	Appfront 9.4/10 Visit ↗	Airship 9.1/10 Visit ↗
At a glance
Editor score	9.4	9.1
Ranking	#1 in Restaurant Marketing Software	#4 in Restaurant Marketing Software
Best for	Multi-channel restaurant growth teams	Multi-location email and SMS marketers
Pricing model	Paid	Paid
Starting price	Not checked yet	£30/site/mo
Free plan	—	—
Free trial	—	—
Deployment	Cloud	Cloud
Platforms	Web	Web
Support	Tickets, Docs	Email, Phone, Docs
Integrations	20 integrations	80+ integrations
Built for	Mid-market, Enterprise	Small business, Mid-market, Enterprise
Features Appfront 5/5 · Airship 5/5
Audience segmentation	✓	✓
Automated campaigns	✓	✓
Loyalty program	✓	✓
POS integration	✓	✓
Review requests	✓	✓
Specs
Campaign channels	Multichannel	Email_sms
Guest or contact limit	Not checked yet	Not checked yet
Our review
Pros	Combines ordering, loyalty, CRM, campaigns, and customer data Supports email, SMS/MMS, push, and in-app messaging Connects with major POS and delivery platforms	Combines guest data from POS, bookings, Wi-Fi and loyalty systems Supports email, SMS, segmentation and automated guest journeys Includes loyalty tools, ROI reporting and footfall analytics
Cons	Pricing includes transaction-based charges Large businesses must contact Appfront about fees Its broad feature set may exceed single-channel needs	No free plan is available Onboarding fees apply in addition to monthly packages Published location ranges include overlapping 2 to 15 and 6 to 15 plans
Our verdict	Appfront combines branded online ordering, loyalty and rewards, customer relationship management, marketing campaigns, analytics, mobile apps, and POS integrations. It is designed for restaurant brands ranging from fast-casual and… Read the review →	Airship is a hospitality-focused CRM and marketing platform for restaurants, pubs, bars, hotels and other venue operators. It combines guest data from bookings, EPOS, Wi-Fi, loyalty and other systems into a single customer view. Marketing… Read the review →

Strengths and trade-offs

• Appfront — where it wins

  • Combines ordering, loyalty, CRM, campaigns, and customer data
  • Supports email, SMS/MMS, push, and in-app messaging
  • Connects with major POS and delivery platforms

  Where it doesn't

  • Pricing includes transaction-based charges
  • Large businesses must contact Appfront about fees
  • Its broad feature set may exceed single-channel needs

• Airship — where it wins

  • Combines guest data from POS, bookings, Wi-Fi and loyalty systems
  • Supports email, SMS, segmentation and automated guest journeys
  • Includes loyalty tools, ROI reporting and footfall analytics

  Where it doesn't

  • No free plan is available
  • Onboarding fees apply in addition to monthly packages
  • Published location ranges include overlapping 2 to 15 and 6 to 15 plans

• Appfront9.4/10 · Paid

  A broad restaurant marketing stack for brands managing ordering, loyalty, and campaigns.

  Visit AppfrontFull verdict →
• Airship9.1/10 · Paid

  A multi-location restaurant CRM combining email, SMS, loyalty and guest analytics.

  Visit AirshipFull verdict →