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Head-to-head · Website Optimization Tools

Ahrefs vs Crazy Egg

  • Updated Oct 2026
  • Both researched from official sources
  • 3 checks side by side
Higher score Ahrefs #2 in Website Optimization Tools 9.2/10 Free plan Free plan✓ 1 of 3 features Visit Ahrefs
Crazy Egg #7 in Website Optimization Tools 8.6/10 Free plan · 30-day trial Free planFree trial✓ 0 of 3 features Visit Crazy Egg

Ahrefs leads on 0 checks, Crazy Egg on 0, and 3 are even. Who comes out ahead on the 3 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreAhrefs · 9.2/10
  • Free planboth
  • Free trialonly Crazy Egg
  • Most featuresAhrefs · 1 of 3

Ahrefs scores higher on our rubric for website optimization tools: 9.2 against 8.6 out of 10; our editors rank them #2 and #7.

Ahrefs is the better fit for SEO teams needing deep research and reporting. Crazy Egg is the better fit for conversion teams seeking heatmaps and recordings.

  • Ahrefs fits best

    SEO teams needing deep research and reporting

  • Crazy Egg fits best

    Conversion teams seeking heatmaps and recordings

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Ahrefs 9.2/10 Visit ↗ Crazy Egg 8.6/10 Visit ↗
At a glance
Editor score 9.2 8.6
Ranking #2 in Website Optimization Tools #7 in Website Optimization Tools
Best for SEO teams needing deep research and reporting Conversion teams seeking heatmaps and recordings
Pricing model Free plan + paid Free plan + paid
Starting price $29/mo $29/mo
Free plan ✓ ✓
Free trial — 30 days
Deployment Cloud, Browser extension Cloud, Browser extension
Platforms Web, Chrome extension Web, Chrome extension
Support Email, Live chat, Docs · 24/7 Email, Tickets, Docs
Compliance SSO/SAML GDPR, HIPAA, SSO/SAML
Integrations 3 integrations 12 integrations
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Ahrefs 1/3 · Crazy Egg 0/3
Site audit ✓ (best) Not checked yet
A/B testing Not checked yet Not checked yet
Page speed monitoring Not checked yet Not checked yet
Specs
Optimization focus Not checked yet Not checked yet
Tracked sites Not checked yet Not checked yet
Our review
Pros
  • Combines keyword research, rank tracking, site audits and backlink analysis.
  • Includes competitor and content research alongside AI visibility monitoring.
  • Paid tiers add project, keyword-tracking and crawl capacity, plus API access.
  • Combines heatmaps, session recordings, funnels, surveys, and A/B testing
  • Free plan includes web analytics, instant heatmaps, and conversion analytics
  • Integrates with platforms including Shopify, WordPress, and Google Analytics 4
Cons
  • The free plan provides only limited Site Explorer and Site Audit access.
  • The $29 Starter plan highlights research but not the broader capacity listed for Lite.
  • Enterprise costs $1,499 per month, putting its listed capabilities at a high price point.
  • The supplied monthly session limit is 50
  • Paid plans are priced with annual billing
  • The product focuses on website behavior, not SEO
Our verdict

Ahrefs brings keyword and competitor research, rank tracking, site audits, backlink analysis, content research and reporting into a web-based SEO platform. Its tools include Site Explorer, Keywords Explorer, Site Audit, Rank Tracker,…

Read the review →

Crazy Egg helps teams understand how visitors interact with websites through heatmaps, session recordings, web analytics, conversion tracking, surveys, and testing. Its audience ranges from solo operators and small businesses to agencies…

Read the review →
  1. AhrefsWebsite Optimization Tools 9.2Free plan
  2. Crazy EggWebsite Optimization Tools 8.6Free plan · 30-day trial

Strengths and trade-offs

  • Ahrefs — where it wins

    • Combines keyword research, rank tracking, site audits and backlink analysis.
    • Includes competitor and content research alongside AI visibility monitoring.
    • Paid tiers add project, keyword-tracking and crawl capacity, plus API access.

    Where it doesn't

    • The free plan provides only limited Site Explorer and Site Audit access.
    • The $29 Starter plan highlights research but not the broader capacity listed for Lite.
    • Enterprise costs $1,499 per month, putting its listed capabilities at a high price point.
  • Crazy Egg — where it wins

    • Combines heatmaps, session recordings, funnels, surveys, and A/B testing
    • Free plan includes web analytics, instant heatmaps, and conversion analytics
    • Integrates with platforms including Shopify, WordPress, and Google Analytics 4

    Where it doesn't

    • The supplied monthly session limit is 50
    • Paid plans are priced with annual billing
    • The product focuses on website behavior, not SEO
  • Ahrefs9.2/10 · Free plan

    Broad SEO research and reporting, with a free plan and paid tiers from $29 per month.

    Visit AhrefsFull verdict →
  • Crazy Egg8.6/10 · Free plan · 30-day trial

    A broad behavior-analysis toolkit, with a free plan and paid tiers starting at $29 per month billed annually.

    Visit Crazy EggFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update