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1Repair Windows errors before they cause bigger problems2Scan for outdated or missing drivers - takes under a minute3Clear out junk files and repair common Windows errorsPeak 10 said it expanded in Atlanta because local businesses were seeking outsourced network infrastructure, more resilient systems and lower power consumption. In August 2012, the company opened a 2,500-square-foot addition at an existing Atlanta data center, bringing that site’s reported footprint to 30,000 square feet and adding a cloud-computing cluster. The figures describe the facility at that time, not Peak 10’s current Atlanta capacity.
What Peak 10 added in Atlanta in 2012
Data Center Knowledge reported that Peak 10 had opened a 2,500-square-foot addition at its existing Atlanta facility, taking the site to 30,000 square feet. The project included a new cloud cluster. The contemporaneous report also said the company planned a third Atlanta data center; it did not establish that this planned facility was part of the 2,500-square-foot addition.
The added cluster used Cisco Unified Computing System (UCS) for compute and networking, alongside EMC VNX storage arrays. These are components reported as part of Peak 10’s 2012 infrastructure, not current product recommendations or evidence about the company’s present-day cloud platform.
Why the company said demand was growing
Matt Searfoss, Peak 10’s vice president and general manager for the Atlanta market, attributed the expansion to demand from greater Atlanta businesses. He identified three needs: outsourcing network infrastructure, maintaining business continuity through redundant systems, and reducing power consumption. In his words, “The demand from the greater Atlanta business community has been the driver for our expansion.”
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Searfoss also said that outsourcing infrastructure, using redundancy for continuity and reducing power consumption were prompting more customers to use Peak 10’s cloud capabilities. Those statements explain the company’s rationale; the contemporary reports do not quantify customer demand or independently measure its effect on the expansion.
What the “big data opportunity” meant in this story
The reporting ties the opportunity to a combination of physical data-center space and cloud infrastructure: the addition provided room, while the cluster added compute, networking and storage capability. In this context, “big data” is a broad business-era framing, not evidence that Peak 10 was building a modern AI data center or that the cluster was designed for a particular analytics workload.
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Data Center Dynamics described the 2012 project as phased: its account said the first phase included a hardware cluster and additional space, while a future facility was planned as a second phase. The article said Peak 10 had not provided further details about that second phase at the time. That distinction matters: an announced plan is not the same as a completed facility.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.How the Atlanta footprint developed afterward
Alpharetta opening in 2014
In August 2014, Peak 10 announced the opening of a third greater-Atlanta data center in Alpharetta. The company described it as the first completed phase of three planned 15,000-square-foot expansions. Peak 10 said its greater-Atlanta footprint then exceeded 100,000 square feet and that the Alpharetta facility could serve up to 800 additional businesses. Those capacity and footprint figures are claims from the company’s announcement, not independent measurements.
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Peak 10’s announcement named Lancope as the first fully operational tenant and described disaster-recovery space, redundant power and compliance-related features. These details likewise reflect the company’s account of the facility at its opening.
Flexential announcement in 2018
In 2018, Flexential described itself as “formerly Peak 10 + ViaWest” and announced construction of another 70,000-square-foot Atlanta facility. This provides a later point in the corporate and regional expansion story, but does not establish present-day ownership, operating status, current Atlanta capacity or service availability.
Quick Recap
What the historical figures do—and do not—show
- The 2,500-square-foot addition and 30,000-square-foot site footprint refer to Peak 10’s existing Atlanta facility as reported in 2012.
- The later figures—three planned 15,000-square-foot expansions, more than 100,000 square feet across greater Atlanta, and capacity for up to 800 additional businesses—come from Peak 10’s 2014 announcement.
- The 70,000-square-foot figure refers to the additional Atlanta facility announced by Flexential in 2018.
- None of these dated announcements establishes current Atlanta capacity, market position or which services are available today.
Sources
- Data Center Knowledge, August 23, 2012: Peak 10 expands in Atlanta.
- Data Center Dynamics, October 18, 2013: Peak 10 expansion reporting.
- Peak 10 via PR Newswire, August 2014: Alpharetta data-center opening.
- Flexential via PR Newswire, 2018: Atlanta facility announcement and company description.
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