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A free scan shows the junk files, broken settings and background clutter dragging Windows down - then fixes them in one click.Free scan · Windows 10 & 11TV burn-in is a persistent uneven image mark, most often associated with cumulative uneven wear on OLED screens. It can develop when bright, fixed elements—such as a channel logo, news ticker, game HUD, or computer interface—stay in the same screen area for long periods or recur repeatedly. To reduce risk, avoid leaving static content displayed, use the TV’s screen saver and panel-protection features, and follow its model-specific panel-care instructions.
A faint afterimage that fades after you change content may be temporary image retention, not permanent burn-in. One observation alone is not enough to diagnose lasting damage.
What causes TV burn-in?
On OLED TVs, pixels can wear unevenly over time. If the same bright graphic repeatedly occupies the same part of the screen, that area can age differently from surrounding pixels, leaving a persistent mark. LG’s U.S. support page, dated June 26, 2026, identifies prolonged static images, channel logos, paused games, vivid mode, and extended use at high brightness as relevant conditions: LG support.
Risk depends on accumulated exposure, not a universal number of hours. Brightness, the content’s color, how long fixed elements remain visible, and how often the pattern recurs all matter. A person who watches varied programs is in a different use case from someone who leaves the same game HUD or desktop taskbar on screen for hours each day.
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Common sources of fixed images
- News-channel logos, tickers, and persistent captions
- Game HUDs, scoreboards, or a game left paused
- Menus, no-signal screens, and other unattended static displays
- Computer desktop elements that remain in fixed positions
Burn-in versus temporary image retention
Temporary image retention is a short-lived afterimage that may fade after the content changes. Burn-in is persistent: the uneven mark remains visible across other content. LG describes image retention as something that often fades, while burn-in lasts longer; RTINGS also treats temporary retention separately from permanent OLED burn-in. See RTINGS’ retention overview and LG’s guidance.
If a faint mark disappears, it is consistent with temporary retention, though that alone cannot establish its cause. Persistent unevenness can also be a screen-uniformity issue rather than burn-in. The sources cited here do not establish a consumer test that reliably distinguishes these problems in every case, so avoid treating one test image or a single viewing as a definitive diagnosis.
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How to reduce the risk of burn-in
1. Don’t leave static content on screen
Change content or turn the TV off when you leave a game paused, a menu open, or a no-signal screen displayed. Varying what appears on screen also helps avoid repeatedly stressing the same pixels. The effect of static-heavy use is illustrated by RTINGS’ historical OLED tests, but those tests do not provide a safe-hours threshold for an individual TV: RTINGS’ real-life OLED test.
2. Enable the screen saver
Use the TV’s built-in screen saver so an unattended still image is not left up indefinitely. Timing and activation conditions vary. For example, LG says its screen saver activates after roughly two minutes without user activity on a paused video or no-signal screen. Samsung’s Hong Kong support gives a similar two-minute example for a still image. These are model- and region-specific, not a guarantee for every TV. See LG support and Samsung Hong Kong support.
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3. Turn on pixel shifting and logo dimming where available
Pixel shifting—called Screen Shift by LG and Pixel Shift by Samsung—slightly changes the position of fixed elements. Logo-luminance or auto-logo-brightness settings can reduce brightness in areas with persistent logos or captions. These features may reduce stress on fixed screen areas, but they do not make prolonged static use risk-free. Names and availability vary by model. See LG’s feature guidance and Samsung’s feature guidance.
4. Avoid unnecessarily high brightness for long static sessions
High brightness can increase stress during prolonged display of fixed content. LG’s B3 OLED manual advises lowering OLED pixel brightness and using logo adjustment for prolonged viewing. The exact menu path and settings depend on the TV model and market; consult the manual for your set. LG B3 manual and product support.
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5. Let automatic panel care run as intended
Keep the TV connected to power and allow its automatic pixel-cleaning or compensation routine to run when the manufacturer directs. LG’s B3 manual says its routine is calculated from accumulated viewing time and runs while the TV is off and connected to power. Do not routinely force a full manual refresh as a general preventive measure; follow the instructions for your model. Samsung notes that its Pixel Refresh availability varies and that a cycle may take more than an hour and can be canceled if the TV is turned on. See LG’s B3 manual and Samsung Hong Kong support.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.What long-term tests can—and can’t—tell you
RTINGS’ 2019 comparison ran an OLED LG B6, a VA LCD Samsung KU6300, and an IPS LCD LG UJ6300 side by side from August 31, 2017, to November 15, 2019. The sets ran 20 hours a day, seven days a week, using a repeating 5.5-hour mixed-content loop—an explicitly extreme schedule and a sample of only three TVs. RTINGS found burn-in on the OLED and no signs of burn-in on the two tested LCD sets. That result supports LCD as a reasonable option for some static-heavy use, not a guarantee that all LCD TVs are free of image artifacts. RTINGS’ comparison.
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In a separate real-life OLED test, RTINGS reported more than 9,000 hours by May 31, 2019. Static-heavy football and FIFA use showed uniformity issues, while varied-content findings did not lead RTINGS to expect burn-in for most viewers who avoid static areas. These results describe specific TVs and usage conditions, not an exact prediction for a household set. RTINGS’ real-life test.
RTINGS’ 2025 accelerated longevity test covered 100 TVs over three years and reported 20 complete failures and 24 additional partial failures. Those are general TV-failure figures, not a burn-in rate. Accelerated and long-duration tests can reveal failure modes, but they cannot tell an individual owner when—or whether—burn-in will appear. RTINGS’ longevity test updates.
Is OLED the right choice for static-heavy use?
If your TV routinely displays fixed news graphics, game HUDs, or a computer desktop for long stretches, an LED/LCD model is a reasonable alternative to consider. The limited RTINGS comparison above found burn-in in its tested OLED and no signs of it in its two tested LCD TVs. That small, older sample does not establish universal immunity for LCD technology. Check the panel type on the specific product; a product listing labeled “LED” does not by itself confirm the underlying panel type.
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