Xeno
Xeno: A broad retail engagement suite for loyalty, segmentation and multichannel campaigns. Ranked #24 of 25 in Retail CRM Software by our editors (7.0/10); pricing: Pricing on request; best for smaller retailers wanting loyalty-led engagement.
At a glance
- Editor score7.0 / 10
- PricingPricing on request
- Best forSmaller retailers wanting loyalty-led engagement
- Unified shopper profilesYes
- Founded2015
- Facts checked22 Sep 2026

Where it wins
- Unifies customer profiles across POS and ecommerce touchpoints
- Combines AI personas, segmentation and personalized recommendations
- Supports journeys, tiered loyalty, gamification and multichannel campaigns
Where it doesn't
- Pricing uses a contact-sales model rather than published plan prices
- Platform coverage is limited to web
- Its broad feature set may exceed the needs of simple CRM users
Our verdict on Xeno
Xeno is a retail customer engagement platform that combines CRM, loyalty programs, offers, customer data, segmentation and personalized campaigns. It is designed for retailers that want to connect online and offline customer activity, including brands in fashion, beauty, restaurants and other retail categories. Smaller retailers focused on repeat purchases and loyalty-led engagement can use unified customer profiles, AI-powered personas, audience segmentation, personalized offers and customer insights in one system.
Pricing follows a contact-sales model, with performance-based pricing described in the vendor’s materials. The platform connects with point-of-sale systems and ecommerce websites, then extends campaign delivery through email, SMS, WhatsApp, Facebook and Instagram. It also lists Fudr among its integrations. This combination suits retailers whose customer data and communications span physical and digital channels, although buyers seeking clearly defined standard plans will need to discuss commercial terms directly.
Xeno’s strongest differentiator is its breadth across engagement and loyalty workflows. Retailers can create automated welcome and abandoned-cart journeys, run tiered loyalty programs, add gamification, support cross-channel point redemption, and deliver personalized product recommendations. Campaign analytics and customer insights provide measurement alongside execution. That breadth makes Xeno a fit for teams that want CRM, loyalty and campaign automation together; retailers needing only a simple contact database, a transparent self-serve purchase path or a platform beyond web should consider a more narrowly focused option.
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Xeno pricing
Xeno fact sheet
| Free plan | Not verified |
|---|---|
| Paid from | Not verified |
| Unified shopper profiles | Yes |
| Loyalty programs | Yes |
| Campaign automation | Advanced |
| Customer segmentation | Advanced |
| POS integration | Yes |
| Ecommerce integration | Yes |
| Store limit | Not verified |
| Deployment | Cloud |
| Platforms | Web |
| Built for | Mid-market, Enterprise (editorial estimate) |
| Integrations | 8 integrations: point-of-sale systems, ecommerce websites, email, SMS, WhatsApp, Facebook … |
| Pricing | Pricing on request |
| Website | getxeno.com |
| Facts checked | 22 Sep 2026 |
Xeno integrations
Xeno lists 8 integrations on its own site.
- point-of-sale systems
- ecommerce websites
- SMS
- Fudr
Alternatives to Xeno
- Salesforce for RetailA broad retail CRM portfolio for unifying customer data, commerce, loyalty, and store operations.9.4
- Oracle Retail Customer EngagementA retail-focused CRM suite for unified profiles, promotions, loyalty, and Oracle commerce integration.9.3
- Aptos RetailEnterprise retail CRM with broad commerce, operations, loyalty, and analytics coverage.9.2
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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