Wise Agent
Wise Agent: A broad real estate CRM with strong automation, marketing, and transaction tools. Ranked #75 of 248 in Real Estate CRM Software by our editors (3.0/10); pricing: 14-day trial; best for established agents wanting CRM and marketing tools.
At a glance
- Editor score3.0 / 10
- Pricing14-day trial
- Best forEstablished agents wanting CRM and marketing tools
- Free planNo
- Paid from$42/mo
- Automated follow-upYes
- Founded2002 · Fountain Hills, Arizona, United States
- Facts checked22 Sep 2026
Where it wins
- Lead routing, drip campaigns, and scheduled follow-up
- Transaction checklists, portals, property lists, and commission reporting
- MLS-connected search, IDX websites, and broad integrations
Where it doesn't
- No free plan; paid access starts at $42 per month with annual billing
- Mobile access is provided through a mobile web app
- Custom IDX websites are priced separately from listed CRM plans
Our verdict on Wise Agent
Wise Agent is a real estate CRM for agents, teams, and brokerages that need contact management, lead follow-up, marketing, transactions, and property search in one system. Its core tools include searchable contact records, activity history, automated drip campaigns, lead routing, bulk email, text messaging, AI-powered conversation follow-up, transaction checklists, client portals, commission reporting, and MLS-connected property search. It also supports lead capture from websites, landing pages, advertising platforms, and third-party sources.
Pricing is structured around a CRM plan and an optional WiseSocial add-on. CRM costs $49 per month with monthly billing or $42 per month with annual billing, with full CRM access and up to five team members using a shared login. CRM + WiseSocial costs $69 per month monthly or $59 per month annually, adding social media automation, automated listing posting, and social content scheduling. Enterprise is designed for teams of 15 or more agents and offers custom solutions, bulk licensing savings, and white-label solutions. A 14-day free trial is available.
Wise Agent’s ecosystem supports Google Calendar, Google Contacts, Gmail, Outlook, Zapier, DocuSign, Mailchimp, Constant Contact, MLS systems, Realtor.com, and iHomeFinder. Its breadth makes it a fit for established agents and teams that want CRM, marketing, routing, and transaction workflows together. Buyers prioritizing a native mobile app, a free plan, or bundled website pricing should compare alternatives. Custom IDX websites are available separately, alongside the platform’s mobile web CRM access.
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Wise Agent pricing
All 3 Wise Agent plans and prices →
Wise Agent fact sheet
| Free plan | No |
|---|---|
| Paid from | $42/mo |
| Automated follow-up | Yes |
| Lead routing | Yes |
| Property matching | Not verified |
| Website included | Not verified |
| Mobile app | Yes |
| Email marketing | Yes |
| Lead import | Yes |
| Free trial | 14 days |
| Deployment | Cloud, Mobile |
| Platforms | Web, iOS, Android |
| Support | Email, Phone, Docs · 24/7 |
| Built for | Solo, Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 100+ integrations: Google, Outlook, Gmail, Realtor.com, iHomeFinder, Zillow … See all → |
| Pricing | 14-day trial (source) |
| Website | wiseagent.com |
| Facts checked | 22 Sep 2026 |
Wise Agent integrations
Wise Agent lists 100+ integrations on its own site — the 10 named here are the ones its pages call out.
- Outlook
- Gmail
- Realtor.com
- iHomeFinder
- Zillow
- Homes.com
- Zapier
- dotloop
- MLS systems
See all Wise Agent integrations →
Alternatives to Wise Agent
- Sell.DoA broad real estate CRM for developers that connects lead-to-post-sales workflows.9.4
- RealmA broad real estate CRM with compliance, transactions, websites, and AI assistance.9.3
- MakanifyAn end-to-end real estate CRM with lead automation, inventory, bookings, and partner workflows.9.2
See all Wise Agent alternatives →
Also Ranked In
Wise Agent is ranked in 3 of our directories.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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