Wealthify
Wealthify: A managed UK investing service with flexible account types, risk styles and ethical portfolios. Ranked #12 of 24 in Robo-Advisor Apps by our editors (6.1/10); pricing: Paid; best for UK investors seeking simple managed plans and risk choices.
At a glance
- Editor score6.1 / 10
- PricingPaid
- Best forUK investors seeking simple managed plans and risk choices
- Free planNo
- Minimum investment1000 $
- Founded2014 · Penarth, Wales, United Kingdom
- Facts checked29 Sep 2026
Where it wins
- Five risk styles span Cautious to Adventurous.
- Original and Ethical portfolio themes support different preferences.
- ISAs, pensions and general investment accounts are available.
Where it doesn't
- No free plan is offered.
- Human advisor access is not included.
- Fees combine a 0.6% annual management charge with investment costs.
Our verdict on Wealthify
Wealthify is a UK digital investment platform for people who want managed portfolios instead of selecting individual investments. Customers choose an investment account, a risk style ranging from Cautious to Adventurous, and either an Original or Ethical theme. The investment team builds, monitors and adjusts portfolios. Available account types include Stocks and Shares ISAs, Junior ISAs, personal pensions and general investment accounts, making the service suitable for individual investors planning taxable, junior or retirement savings.
The pricing structure is paid-only: there is no free plan. Wealthify charges a 0.6% per annum management fee, with additional investment costs. Minimum opening deposits vary by account type. Customers can create multiple investment plans and assign different risk styles to each, which helps separate objectives within one account. Investment values can fall as well as rise, so the service is aimed at investors comfortable with market exposure rather than guaranteed returns.
Access is available through the web, iOS and Android, with app features for viewing performance, adding funds and withdrawing money. Ongoing portfolio monitoring and adjustments are handled by Wealthify’s investment team, while support is offered through chat, phone, email and documentation; support is not 24/7. There is no human-advisor access, and portfolio customization is limited. Choose Wealthify if you want managed fund-based investing, selectable risk levels and several UK account types in one service. Consider another option if you need direct investment selection, adviser consultations or deeper portfolio control.
Wealthify pricing
Wealthify fact sheet
| Free plan | No |
|---|---|
| Paid from | Not verified |
| Minimum investment | 1000 $ |
| Tax-loss harvesting | Not verified |
| Human advisor access | None |
| Goal-based portfolios | Yes |
| Retirement accounts | Yes |
| Socially responsible option | Yes |
| Portfolio customization | Limited |
| Deployment | Cloud, Mobile |
| Platforms | Web, iOS, Android |
| Compliance & security | GDPR, 2FA |
| Support | Live chat, Phone, Email, Docs |
| Built for | Solo, Small business (editorial estimate) |
| Pricing | Paid (source) |
| Website | wealthify.com |
| Facts checked | 29 Sep 2026 |
Alternatives to Wealthify
- WealthfrontAutomates investing and rebalancing, with customization and tax-loss harvesting for eligible accounts.9.4
- E*TRADE Core PortfoliosA managed ETF portfolio with daily monitoring, rebalancing, and optional tax-loss harvesting.8.8
- Questwealth PortfoliosManaged, actively overseen ETF portfolios with a $250 starting minimum.8.1
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Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026
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