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Vainu review

#23 of 36 in Sales Intelligence SoftwareB2B Contact Data Providers

Deep account research and CRM data workflows for large B2B teams.

6.9/10Editor score
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Vainu is a B2B sales-intelligence platform for sales, marketing, CRM, RevOps, and data teams. Its focus is company and decision-maker research, helping teams identify target accounts, review company profiles, find contact data, and track changes that may indicate buying interest. The platform is suited to organizations that need structured account intelligence rather than a lightweight contact-search tool.

Pricing is organized around different operating needs. Vainu for Prospecting costs €3,500 per year and includes company and contact data, company profiles and insights, email triggers, and company exports. Vainu for CRM costs €4,200 per year and adds CRM connectors, data updates, workflow automations, and API access. Vainu for Data uses customized pricing and includes global database options, SFTP and API delivery, webhook triggers, and SAML SSO. All published annual plans are paid, so the platform is a larger budget commitment than simpler sales-intelligence products.

Its ecosystem fit is a central strength. Vainu connects with Salesforce, HubSpot CRM, Microsoft Dynamics 365, Pipedrive, SuperOffice, Upsales, and Zapier, while CSV, Excel, and JSON exports support broader data workflows. API and CLI access extend that flexibility, and the platform also offers AI agents for research, enrichment, and discovery. Large teams with established CRM processes and a need for detailed company research should consider Vainu. Smaller teams, buyers seeking a free starting point, or organizations needing a broader non-Nordic data focus may prefer an alternative.

Vainu pros and cons

  • Where it wins
    • 100+ filters for company and account research
    • Buying signals, workflow triggers, and AI research agents
    • CRM sync, exports, APIs, and multiple connectors
  • Where it doesn't
    • Annual pricing starts at €3,500
    • No free plan
    • Strongest stated focus is Nordic company and contact data

Vainu fact sheet, pricing and score →

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