Unity LevelPlay
Unity LevelPlay: Free mobile ad mediation with bidding, waterfall controls, and revenue reporting. Ranked #3 of 10 in App Monetization Platforms by our editors (9.0/10); pricing: Free plan; best for teams seeking established, multi-network mediation.
At a glance
- Editor score9.0 / 10
- PricingFree plan
- Best forTeams seeking established, multi-network mediation
- Free planYes
- Paid fromFree
- Ad mediationYes
- Facts checked24 Sep 2026
Where it wins
- Connects multiple ad networks through one SDK, with 28 demand sources
- Combines in-app bidding, waterfall management, and eCPM optimization
- Includes revenue reporting, A/B testing, and ad quality controls
Where it doesn't
- Focused on mobile app and game ad monetization
- SDK documentation lists Android and iOS rather than desktop platforms
- Support channel listed is documentation
Our verdict on Unity LevelPlay
Unity LevelPlay is a mobile ad mediation platform from Unity Technologies for app and game developers managing advertising revenue. It connects multiple ad networks through one SDK and supports rewarded, interstitial, banner/MREC, and native formats. Its free offering suits teams that want to coordinate demand sources, compare monetization configurations, and review revenue without a listed software charge. The product is relevant to small, mid-market, and enterprise teams, though its core focus is mobile monetization rather than broader advertising operations.
Mediation depth is the main reason to consider LevelPlay. Its capabilities include in-app bidding auctions, waterfall management, automated eCPM optimization, and manual network priority. It also offers ad revenue reporting with breakdowns and filters, real-time pivot monetization data, and A/B testing for monetization configurations. The available network integrations include Unity Ads, ironSource Ads, Google AdMob, Google Ad Manager, Meta Audience Network, AppLovin, Amazon Publisher Services, and others. The category listing identifies 28 demand sources. SDK support is documented for Android and iOS, with guides for Unity, Flutter, React Native, and Adobe AIR.
Ad quality review and controls add oversight alongside mediation, while A/B testing can help teams compare configuration choices. The documented support channel is product documentation, so teams that need another listed support route may prefer a provider with a different support model. LevelPlay is a strong fit for publishers prioritizing multi-network mediation and mobile ad optimization; teams seeking a non-mobile monetization platform or a product centered on other ad workflows should look elsewhere. Its combination of bidding, waterfall controls, reporting, and testing makes it most suitable when mediation depth is the priority.
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Unity LevelPlay pricing
Unity LevelPlay fact sheet
| Free plan | Yes |
|---|---|
| Paid from | Free |
| Ad mediation | Yes |
| Ad formats | rewarded, interstitial, banner/MREC, native |
| App platforms | Android, iOS; SDKs for Unity, Flutter, React Native, Adobe AIR |
| Demand sources | 28 |
| Revenue reporting | Yes |
| In-app bidding | Yes |
| Deployment | Cloud, Mobile |
| Platforms | Android, iOS |
| Support | Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 15 integrations: ironSource Ads, Unity Ads, Amazon Publisher Services, AppLovin, Google AdMob, Google Ad Manager … |
| Pricing | Free plan |
| Website | unity.com |
| Facts checked | 24 Sep 2026 |
Unity LevelPlay integrations
Unity LevelPlay lists 15 integrations on its own site.
- ironSource Ads
- Unity Ads
- Amazon Publisher Services
- AppLovin
- Google AdMob
- Google Ad Manager
- Meta Audience Network
- Pangle
- InMobi
- Liftoff Monetize
- Mintegral
- BIGO Ads
- BidMachine
- Chartboost
- DT Exchange
Alternatives to Unity LevelPlay
- AppLovin MAXA free mediation platform for mobile apps that need control over ad demand and formats.9.3
- Google AdMobFree mediation with broad ad formats, bidding, analytics, and SDK support.9.2
- Chartboost MediationFree mediation with bidding, waterfalls, placement testing, and a revenue reporting API.8.8
See all Unity LevelPlay alternatives →
Unity LevelPlay vs the competition
- Unity LevelPlay vs AppLovin MAX
- Unity LevelPlay vs Google AdMob
- Unity LevelPlay vs Chartboost Mediation
- Unity LevelPlay vs DT FairBid
- Unity LevelPlay vs Meta Audience Network
- Unity LevelPlay vs CAS.AI Mediation
Compare Unity LevelPlay with any tool side by side →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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