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SplitPea

Freemium#48 of 52 in A/B Testing Tools

SplitPea: A focused web testing tool with a useful free plan and straightforward reporting. Ranked #48 of 52 in A/B Testing Tools by our editors (4.6/10); pricing: Free plan; best for small teams running simple website tests.

4.6/10Editor score

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SplitPea4.6 Visit SplitPea

At a glance

Editor score
4.6 / 10
Pricing
Free plan
Best for
Small teams running simple website tests
Free plan
Yes
Paid from
$29/mo
Test types
A/B testing
Facts checked
20 Sep 2026

Where it wins
- Free plan includes visual editing, goals, and decision history
- Bayesian confidence, lift, and conversion reporting
- Works with WordPress, Webflow, Shopify, and other web platforms
Where it doesn't
- Web-only testing with no mobile SDK
- No server-side testing or audience targeting
- Focused on A/B testing rather than broader experimentation

Our verdict on SplitPea

SplitPea is a web-based A/B testing tool for founders, marketers, freelancers, agencies, and small teams. It supports experiment hypotheses, page selection, conversion goals, traffic splitting between a control and a variant, and visual edits to headlines, buttons, images, text, and simple styling. Users can install a JavaScript snippet, review conversion results, and export experiments, results, and decisions as CSV. Its scope suits teams that want website testing without enterprise infrastructure or developer-heavy setup.

Pricing follows a freemium model. The Starter plan costs $0 per month and includes a visual editor, decision history, and goal tracking. Grow costs $29 per month when billed monthly and adds Bayesian confidence scoring alongside the visual editor and goal tracking. Agency costs $49 per month and includes the visual editor, goal tracking, and decision history. Published plan information also states that annual billing saves 20%, while plans remain month-to-month. For platform fit, SplitPea supports static HTML, WordPress, Webflow, Squarespace, and Shopify, making it relevant for common website-building environments.

The product’s strongest feature set is its focused reporting workflow: experiments can track goals, show Bayesian confidence, lift, and conversion results, and record ship, hold, or inconclusive decisions. CSS selector targeting adds control beyond basic visual editing. The trade-off is a narrow testing surface. SplitPea supports web A/B testing, but not server-side testing, mobile SDKs, or audience targeting. Teams needing mobile experiments, backend tests, or segmented audiences should choose a broader platform. Small website-focused teams that value a free starting point and clear experiment decisions are the better fit.

Your product? Our editors can test SplitPea in depth and publish a review, labelled as paid · from $149/mo →

SplitPea pricing

Plans Free planFreemium A usable free plan; paid tiers unlock the limits above. Prices checked 20 Sep 2026.

See plans on splitpea.co

All 3 SplitPea plans and prices →

SplitPea fact sheet

Free plan	Yes
Paid from	$29/mo
Test types	A/B testing
Supported platforms	Web
Visual editor	Yes
Server-side testing	No
Mobile SDK	No
Audience targeting	No
Feature flags	Not verified
Deployment	Cloud
Platforms	Web
Support	Email
Built for	Solo, Small business, Mid-market (editorial estimate)
Integrations	5 integrations: Static HTML, WordPress, Webflow, Squarespace, Shopify
Pricing	Free plan (source)
Website	splitpea.co
Facts checked	20 Sep 2026

SplitPea integrations

SplitPea lists 5 integrations on its own site.

Static HTML
WordPress
Webflow
Squarespace
Shopify

Alternatives to SplitPea

See all SplitPea alternatives →

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The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used SplitPea for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.

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Featured on iTechGuides

SplitPea is listed in our A/B Testing Tools directory. Add the badge to your site — it links back to this page.

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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

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Last updated 7 Oct 2026 · How we research and update