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ROAARRR

Freemium#33 of 45 in Product Analytics Tools

ROAARRR: A focused web analytics option for small teams measuring activation and retention. Ranked #33 of 45 in Product Analytics Tools by our editors (6.0/10); pricing: Free plan; best for small web teams needing basic activation analytics.

6.0/10Editor score

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ROAARRR6.0 Visit ROAARRR

At a glance

Editor score
6.0 / 10
Pricing
Free plan
Best for
Small web teams needing basic activation analytics
Free plan
Yes
Paid from
€19/mo
Primary pricing metric
Events
Facts checked
22 Sep 2026

Where it wins
- Tracks events and identifies users across activity
- Includes funnels, cohorts, and retention analysis
- Offers a permanent free plan with unlimited team members
Where it doesn't
- Free plan limits data retention to 90 days
- Team plan starts at €19 per month
- Enterprise features require a custom plan

Our verdict on ROAARRR

ROAARRR is a growth and product analytics platform for startup founders and small product teams. It focuses on acquisition, activation, retention, and funnel performance through a browser SDK for event tracking. User identification, custom events, cohort analysis, retention dashboards, API access, data export, and team member access make it suited to web teams that need a focused view of product engagement rather than a broad analytics ecosystem.

The pricing structure is straightforward. The Free plan costs €0 per month and includes a basic analytics dashboard, 90-day data retention, community support, core tracking features, and unlimited team members. The Team plan costs €19 per month when billed monthly and adds advanced analytics and insights, custom events and funnels, API access, and data export, while retaining unlimited team members. The Enterprise plan includes unlimited events, unlimited data retention, a dedicated account manager, 24/7 priority support, custom integrations, and a custom data warehouse. The published plans use monthly EUR pricing, with event volume serving as the pricing metric.

ROAARRR’s strength is its narrow focus on web-based activation and retention analysis. Its published platform footprint covers web and API, and its feature set supports the core journey from acquisition through retention without expanding into unrelated product areas. Small teams can start with basic tracking and move to custom funnels, exports, or enterprise data options as requirements grow. Teams needing broad integrations or a wider platform ecosystem should consider whether this focused web and API approach matches their workflow; teams primarily seeking activation analytics can choose ROAARRR for its clear funnel and cohort emphasis.

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ROAARRR pricing

Plans Free planFreemium A usable free plan; paid tiers unlock the limits above. Prices checked 22 Sep 2026.

See plans on roaarrr.app

All 3 ROAARRR plans and prices →

ROAARRR fact sheet

Free plan	Yes
Paid from	€19/mo
Funnel reports	Yes
Retention and cohorts	Yes
Session replay	Not verified
Warehouse export	Yes
Primary pricing metric	Events
Supported platforms	Web
Money-back guarantee	30 days
Deployment	Cloud
Platforms	Web
Support	Email, Community, Docs · 24/7
Built for	Solo, Small business, Enterprise (editorial estimate)
Pricing	Free plan (source)
Website	roaarrr.app
Facts checked	22 Sep 2026

Alternatives to ROAARRR

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Featured on iTechGuides

ROAARRR is listed in our Product Analytics Tools directory. Add the badge to your site — it links back to this page.

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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

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Last updated 7 Oct 2026 · How we research and update