Rechat
Rechat: A broad real estate platform combining CRM, marketing, transactions, and AI. Ranked #16 of 248 in Real Estate CRM Software by our editors (7.9/10); pricing: Pricing on request; best for teams wanting CRM, marketing, and transactions.
At a glance
- Editor score7.9 / 10
- PricingPricing on request
- Best forTeams wanting CRM, marketing, and transactions
- Automated follow-upYes
- Founded2015 · Dallas, Texas, United States
- Facts checked20 Sep 2026

Where it wins
- Combines CRM, marketing, websites, and transaction management
- Automates follow-ups, reminders, and lead routing
- Supports MLS search, mobile apps, AI, and e-signatures
Where it doesn't
- Pricing uses a contact-sales model
- Its broad feature set may exceed narrow CRM needs
- Transaction and marketing tools add platform complexity
Our verdict on Rechat
Rechat is a real estate operating platform for agents, teams, and brokerages that want relationship management, marketing, property search, and transaction workflows in one system. Its People Center covers contacts, lead routing, automated follow-ups, reminders, tasks, calendar synchronization, and CRM workflows. The platform also includes branded listing and agent websites, email campaigns, MLS-connected property search, transaction checklists, e-signatures, and Lucy, an AI assistant for emails, campaigns, and listings. Access is available through web, iOS, and Android, with an API for broader platform use.
Rechat fits teams that need to connect lead handling with marketing and transaction execution. Lead routing supports round-robin and first-to-claim rules, while automated follow-up flows and reminders help structure ongoing contact work. Its ecosystem includes Google, Microsoft Outlook, MLS, DocuSign, Follow Up Boss, Facebook, Instagram, and Dropbox. These integrations connect calendars, property data, documents, lead workflows, and social channels without separating each function into a different product. The combination is particularly relevant for brokerages coordinating agents, listings, campaigns, and transactions.
The main trade-off is breadth. Rechat is designed as an operating platform rather than a narrow contact database, so teams seeking only basic CRM functionality may find its marketing, website, AI, and transaction capabilities more than they need. Pricing follows a contact-sales model, which suits organizations evaluating a broader brokerage or team deployment but gives individual buyers less immediate plan-level comparison. Choose Rechat if your team wants CRM, marketing, lead routing, MLS connectivity, and transactions in one environment. Consider a more focused alternative if you need only lightweight contact management or a single-purpose follow-up tool.
Your product? Our editors can test Rechat in depth and publish a review, labelled as paid · from $149/mo →
Rechat pricing
Rechat fact sheet
| Free plan | Not verified |
|---|---|
| Paid from | Not verified |
| Automated follow-up | Yes |
| Lead routing | Yes |
| Property matching | Not verified |
| Website included | Yes |
| Mobile app | Yes |
| Email marketing | Yes |
| Lead import | Yes |
| Deployment | Cloud, Mobile |
| Platforms | Web, iOS, Android |
| Support | Email, Live chat, Community, Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 8 integrations: Google, Microsoft Outlook, MLS, DocuSign, Follow Up Boss, Facebook … |
| Pricing | Pricing on request |
| Website | rechat.ai |
| Facts checked | 20 Sep 2026 |
Rechat integrations
Rechat lists 8 integrations on its own site.
- Microsoft Outlook
- MLS
- DocuSign
- Follow Up Boss
- Dropbox
Alternatives to Rechat
- Sell.DoA broad real estate CRM for developers that connects lead-to-post-sales workflows.9.4
- RealmA broad real estate CRM with compliance, transactions, websites, and AI assistance.9.3
- MakanifyAn end-to-end real estate CRM with lead automation, inventory, bookings, and partner workflows.9.2
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Featured on iTechGuides
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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