Pushwoosh
Pushwoosh: A broad, usage-priced messaging platform for cost-conscious mobile teams. Ranked #3 of 26 in Mobile Marketing Automation Software by our editors (9.2/10); pricing: Free plan; best for cost-conscious teams needing omnichannel messaging.
At a glance
- Editor score9.2 / 10
- PricingFree plan
- Best forCost-conscious teams needing omnichannel messaging
- Free planYes
- Paid from$5/unit/mo
- Visual journey builderYes
- Founded2014 · Fairfax, Virginia, United States
- Facts checked20 Sep 2026
Where it wins
- Free plan includes all features, unlimited push, and 20,000 monthly email sends
- Visual journeys combine behavioral triggers, segmentation, personalization, and testing
- Supports mobile, web, email, SMS, WhatsApp, LINE, and Kakao messaging
Where it doesn't
- Usage-based billing requires ongoing monitoring of recipients and monthly activity
- Channel coverage and pricing vary across Push only, Omnichannel, and Email only plans
- The Push-only offer is described as limited and may have a stated end date
Our verdict on Pushwoosh
Pushwoosh is a customer engagement and mobile marketing automation platform for mobile-first businesses and app teams. It combines mobile and web push notifications, in-app messaging, email, SMS, WhatsApp, LINE, and Kakao messaging through a control panel, SDKs, and API. Its visual Customer Journey Builder adds behavioral event tracking, trigger-based workflows, audience segmentation, personalization, analytics, and A/B testing. The broad feature set makes it a fit for teams coordinating lifecycle messaging across apps, websites, and other channels.
Pricing is usage-based, with plans organized around recipients or monthly active users. Pay-as-you-go costs $0 per month and includes full access to all features, unlimited push notifications, unlimited in-app impressions, up to 1,000 MAU, and 20,000 email sends per month. Push only costs $7 per 1,000 MAU monthly and includes mobile push, mobile in-apps, web push, and the full toolset. Omnichannel costs $13 per 1,000 MAU monthly and adds email, SMS, and WhatsApp. Email only costs $5 per 1,000 monthly unique recipients, with email campaigns, 20,000 included sends per month in the pricing calculator, and the full toolset. The model suits teams that want a low entry cost, but channel-based usage can make budgeting more involved as activity grows.
Pushwoosh also offers API access for messaging, segmentation, events, and statistics, plus CSV campaign statistics export. Integrations include Adjust, Amplitude, AppsFlyer, Crashlytics, Google Analytics, HubSpot, Magento, Meta Ads, Mixpanel, mParticle, Qonversion, RevenueCat, Segment, Shopify, and Singular. Platform coverage spans iOS, Android, web, Windows, macOS, and API access. Choose Pushwoosh when broad channel coverage, behavioral automation, and integrations matter more than a simple flat subscription. Teams seeking a narrowly focused or strictly predictable billing model may prefer a more specialized alternative.
Your product? Our editors can test Pushwoosh in depth and publish a review, labelled as paid · from $149/mo →
Pushwoosh pricing
All 4 Pushwoosh plans and prices →
Pushwoosh fact sheet
| Free plan | Yes |
|---|---|
| Paid from | $5/unit/mo |
| Mobile OS support | Ios_and_android |
| Mobile analytics | Yes |
| Behavioral triggers | Yes |
| Visual journey builder | Yes |
| A/B testing | Yes |
| Data export | Yes |
| Money-back guarantee | 30 days |
| Deployment | Cloud, Desktop, Mobile |
| Platforms | Web, Windows, macOS, iOS, Android |
| Compliance & security | SOC 2, ISO 27001, GDPR, HIPAA, 2FA |
| Support | Live chat, Tickets, Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 30+ integrations: Adjust, Amplitude, AppsFlyer, Crashlytics, Google Analytics, HubSpot … See all → |
| Pricing | Free plan (source) |
| Website | pushwoosh.com |
| Facts checked | 20 Sep 2026 |
Pushwoosh integrations
Pushwoosh lists 30+ integrations on its own site — the 16 named here are the ones its pages call out.
- Adjust
- Amplitude
- AppsFlyer
- Crashlytics
- Google Analytics
- HubSpot
- Magento
- Meta Ads
- Mixpanel
- mParticle
- Qonversion
- RevenueCat
- Segment
- Shopify
- Singular
- Stripe
See all Pushwoosh integrations →
Alternatives to Pushwoosh
- OneSignalBroad mobile automation with a free plan and a $19/month entry tier.9.4
- RetenoBroad mobile automation with a free entry tier and usage-based Growth pricing.9.3
- BatchA broad mobile-first platform for orchestrating personalized omnichannel customer journeys.8.9
See all Pushwoosh alternatives →
Pushwoosh vs the competition
- Pushwoosh vs OneSignal
- Pushwoosh vs Reteno
- Pushwoosh vs Batch
- Pushwoosh vs EngageLab
- Pushwoosh vs Journiq
- Pushwoosh vs Airship Experimentation
Compare Pushwoosh with any tool side by side →
Also Ranked In
Pushwoosh is ranked in 4 of our directories.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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