Head-to-head · Mobile Marketing Automation Software
Pushwoosh vs Batch
Pushwoosh leads on 0 checks, Batch on 0, and 6 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scorePushwoosh · 9.2/10
- Free planonly Pushwoosh
Pushwoosh scores higher on our rubric for mobile marketing automation software: 9.2 against 8.9 out of 10; our editors rank them #3 and #4.
Pushwoosh is the better fit for cost-conscious teams needing omnichannel messaging. Batch is the better fit for mobile-first teams running omnichannel journeys.
- Pushwoosh fits best
Cost-conscious teams needing omnichannel messaging
- Batch fits best
Mobile-first teams running omnichannel journeys
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Side by side
| Feature | Pushwoosh 9.2/10 Visit ↗ | Batch 8.9/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.2 | 8.9 |
| Ranking | #3 in Mobile Marketing Automation Software | #4 in Mobile Marketing Automation Software |
| Best for | Cost-conscious teams needing omnichannel messaging | Mobile-first teams running omnichannel journeys |
| Pricing model | Free plan + paid | Paid |
| Starting price | $5/unit/mo | Pricing on request |
| Free plan | ✓ (best) | Not checked yet |
| Free trial | — | — |
| Deployment | Cloud, Desktop, Mobile | Cloud, Mobile |
| Platforms | Web, Windows, macOS, iOS, Android | Web, iOS, Android |
| Support | Live chat, Tickets, Docs | Email, Live chat, Docs |
| Compliance | SOC 2, ISO 27001, GDPR, HIPAA, 2FA | GDPR, SSO/SAML, 2FA |
| Integrations | 30+ integrations | 10 integrations |
| Built for | Small business, Mid-market, Enterprise | Mid-market, Enterprise |
| Features Pushwoosh 5/5 · Batch 5/5 | ||
| Mobile analytics | ✓ | ✓ |
| Behavioral triggers | ✓ | ✓ |
| Visual journey builder | ✓ | ✓ |
| A/B testing | ✓ | ✓ |
| Data export | ✓ | ✓ |
| Specs | ||
| Mobile OS support | Ios_and_android | Ios_and_android |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | Pushwoosh is a customer engagement and mobile marketing automation platform for mobile-first businesses and app teams. It combines mobile and web push notifications, in-app messaging, email, SMS, WhatsApp, LINE, and Kakao messaging through… Read the review → |
Batch is a customer engagement platform for CRM and marketing teams at B2C brands. It combines real-time customer data, audience segmentation, campaign orchestration, visual journey building, and messaging across mobile push, in-app, web… Read the review → |
Strengths and trade-offs
Pushwoosh — where it wins
- Free plan includes all features, unlimited push, and 20,000 monthly email sends
- Visual journeys combine behavioral triggers, segmentation, personalization, and testing
- Supports mobile, web, email, SMS, WhatsApp, LINE, and Kakao messaging
Where it doesn't
- Usage-based billing requires ongoing monitoring of recipients and monthly activity
- Channel coverage and pricing vary across Push only, Omnichannel, and Email only plans
- The Push-only offer is described as limited and may have a stated end date
Batch — where it wins
- Mobile push, in-app, web push, email, SMS, and WhatsApp delivery
- Visual journeys combine triggers, segmentation, personalization, and analytics
- Integrations span warehouses, customer data, analytics, and attribution tools
Where it doesn't
- Contact-sales pricing makes budget comparison less direct
- Broad channel coverage may exceed the needs of single-channel teams
- Enterprise-oriented scope may require more planning than focused campaign tools
- Pushwoosh9.2/10 · Free plan
A broad, usage-priced messaging platform for cost-conscious mobile teams.
Visit PushwooshFull verdict → - Batch8.9/10 · Pricing on request
A broad mobile-first platform for orchestrating personalized omnichannel customer journeys.
Visit BatchFull verdict →
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All mobile marketing automation software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update







