PropCRM
PropCRM: A portal-focused CRM for Gulf real estate teams needing lead, listing, and deal workflows. Ranked #25 of 248 in Real Estate CRM Software by our editors (7.0/10); pricing: 14-day trial; best for portal-focused teams in Gulf real estate markets.
At a glance
- Editor score7.0 / 10
- Pricing14-day trial
- Best forPortal-focused teams in Gulf real estate markets
- Free planNo
- Paid from$44/user/mo
- Automated follow-upYes
- Facts checked20 Sep 2026
Where it wins
- Connects Property Finder, Bayut, and Dubizzle leads
- Combines WhatsApp, SMS, email, and automated follow-up
- Includes listings, syndication, deals, commissions, and analytics
Where it doesn't
- Standard includes only basic lead management and reporting
- The listed Standard and Pro prices require annual billing
- Advanced automation and custom integrations are reserved for Enterprise
Our verdict on PropCRM
PropCRM is a cloud-based real estate CRM for independent agents, agencies, brokerages, developers, and consultants, with a focus on Dubai and the wider UAE. It brings lead capture, portal connections, property listings, communication, follow-up automation, deal pipelines, reporting, and team management into one system. Teams can work through web, iOS, and Android apps, while developers can connect through the API.
The published plans separate core CRM work from advanced communication and operational features. Standard costs $44 per user per month when billed annually and includes basic lead management, social media lead capture, portal integration, property listings, basic reporting, and email support. Pro costs $68 per user per month on annual billing and adds advanced lead management, WhatsApp and SMS integration, email tracking and automation, unlimited property listings, photographer scheduling, and AML, conveyancing, and rental contracts. Enterprise includes all Pro features plus HR and accounts, custom integrations, advanced automation workflows, white-label options, and a dedicated account manager. A 14-day trial is available.
Portal and messaging coverage is a central strength. PropCRM connects Property Finder, Bayut, Dubizzle, Facebook Lead Ads, Instagram Lead Ads, Zapier, WhatsApp Business API, and Google Analytics 4. Its centralized inbox supports scoring, tagging, routing, and follow-up, while reminders, drip sequences, approval workflows, deal-stage tasks, dashboards, conversion analytics, and revenue forecasts extend beyond simple contact storage. The REST API, webhooks, OAuth 2.0, and TypeScript SDK support custom development. Choose PropCRM if portal lead flow, Gulf-market listings, and multi-channel follow-up are priorities; teams needing only a basic contact database may find its wider workflow scope unnecessary.
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PropCRM pricing
All 3 PropCRM plans and prices →
PropCRM fact sheet
| Free plan | No |
|---|---|
| Paid from | $44/user/mo |
| Automated follow-up | Yes |
| Lead routing | Yes |
| Property matching | Yes |
| Website included | Not verified |
| Mobile app | Yes |
| Email marketing | Yes |
| Lead import | Yes |
| Free trial | 14 days · no card needed |
| Deployment | Cloud, Mobile |
| Platforms | Web, iOS, Android |
| Compliance & security | GDPR, SSO/SAML |
| Support | Email, Live chat, Phone, Docs · 24/7 |
| Built for | Solo, Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 100+ integrations: Property Finder, Bayut, Dubizzle, Facebook Lead Ads, Instagram Lead Ads, Zapier … |
| Pricing | 14-day trial (source) |
| Website | propcrm.ae |
| Facts checked | 20 Sep 2026 |
PropCRM integrations
PropCRM lists 100+ integrations on its own site — the 8 named here are the ones its pages call out.
- Property Finder
- Bayut
- Dubizzle
- Facebook Lead Ads
- Instagram Lead Ads
- Zapier
- WhatsApp Business API
- Google Analytics 4
Alternatives to PropCRM
- Sell.DoA broad real estate CRM for developers that connects lead-to-post-sales workflows.9.4
- RealmA broad real estate CRM with compliance, transactions, websites, and AI assistance.9.3
- MakanifyAn end-to-end real estate CRM with lead automation, inventory, bookings, and partner workflows.9.2
See all PropCRM alternatives →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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