Potion
Potion: High-end AI video personalization with CRM connectivity and engagement tracking. Ranked #15 of 26 in Video Prospecting Software by our editors (7.7/10); pricing: 7-day trial; best for sales teams needing advanced AI video personalization.
At a glance
- Editor score7.7 / 10
- Pricing7-day trial
- Best forSales teams needing advanced AI video personalization
- Free planNo
- Paid from$99/mo
- Engagement trackingYes
- Facts checked20 Sep 2026
Where it wins
- Clones faces, voices, and gestures for personalized AI videos
- Connects with 50+ CRM integrations and sales tools
- Adds branded landing pages, CTAs, and engagement analytics
Where it doesn't
- Starter begins at $99 per workspace per month
- No free plan is available
- Advanced collaboration and branding start with Professional
Our verdict on Potion
Potion is a video prospecting platform for sales teams, marketers, support teams, entrepreneurs, startups, SMBs, and larger enterprises. It creates personalized AI videos using face, voice, gesture, and text-to-video capabilities. Teams can tailor messages with names, logos, backgrounds, and pain points, then share them through email, LinkedIn, and text. The product also supports product demos, lead re-engagement, upselling, custom calls to action, and interactive video elements.
Pricing is organized into three paid plans. Starter costs $99 per workspace per month and includes AI face, voice, and gesture cloning, AI video personalization, 50+ CRM integrations, video analytics, and screen recording to AI video. Professional costs $299 per workspace per month and adds unlimited AI videos, Zapier webhooks, multi-user workspaces, roles and permissions, custom branding, and custom domains. Enterprise includes the features from the other plans plus whitelabel Video AI, strategy consultations, team coaching, SOC2 compliance, and TLS 1.2 data encryption. A 7-day free trial is available.
Potion’s strongest fit is for teams that want personalization beyond standard video templates, especially when cloned face, voice, and gesture elements are central to the outreach strategy. Its CRM, sales-engagement, marketing, and support integrations include Apollo, Close, Gmail, HubSpot, Intercom, Lemlist, and LinkedIn. Analytics cover views, clicks, and engagement, while branded landing pages and interactive CTAs support follow-up workflows. Smaller teams seeking a lower-cost entry point or a free plan should consider a simpler video prospecting tool instead; Potion is better suited to organizations prepared to pay for advanced AI production and sales infrastructure.
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Potion pricing
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Potion fact sheet
| Free plan | No |
|---|---|
| Paid from | $99/mo |
| Personalization level | Ai |
| Engagement tracking | Yes |
| Follow-up workflows | Yes |
| CRM sync | Yes |
| Email follow-up | Yes |
| Mobile recording | Not verified |
| Free trial | 7 days |
| Deployment | Cloud, Browser extension |
| Platforms | Web, Chrome extension |
| Compliance & security | SOC 2 |
| Support | Email, Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 50+ integrations: Apollo, Chime, Close, Drift, Freshchat, Freshdesk … See all → |
| Pricing | 7-day trial (source) |
| Website | sendpotion.com |
| Facts checked | 20 Sep 2026 |
Potion integrations
Potion lists 50+ integrations on its own site — the 20 named here are the ones its pages call out.
- Apollo
- Chime
- Close
- Drift
- Freshchat
- Freshdesk
- Freshsales
- Gmail
- GoHighLevel
- Groove
- HubSpot
- Instantly
- Intercom
- Lemlist
- Outlook
- Outreach
- Reply
- Salesforce
- Salesloft
Alternatives to Potion
- OutvidA focused platform for researching prospects and delivering personalized video sequences.9.4
- DubbA broad video prospecting suite for teams that want recording, outreach, tracking, and CRM workflows.9.2
- Hippo VideoAffordable multichannel video prospecting with automation, analytics, and sales integrations.9.0
Also Ranked In
Potion is ranked in 3 of our directories.
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Featured on iTechGuides
Potion is listed in our Video Prospecting Software directory. Add the badge to your site — it links back to this page.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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