Poptin
Poptin: A practical popup testing tool for small businesses, with useful targeting and a free entry plan. Ranked #19 of 40 in Conversion Rate Optimization Software by our editors (7.3/10); pricing: Free plan; best for small businesses testing popups on a free plan.
At a glance
- Editor score7.3 / 10
- PricingFree plan
- Best forSmall businesses testing popups on a free plan
- Free planYes
- Paid from$25/mo
- PersonalizationYes
- Founded2017
- Facts checked22 Sep 2026
Where it wins
- Free plan includes unlimited poptins and conversion-focused tools
- A/B testing, targeting, segmentation, and analytics support popup optimization
- Integrates with major email, CRM, automation, and collaboration tools
Where it doesn't
- Experiments focus on popups rather than full-site optimization
- No verified multivariate or server-side experimentation
- Free plan is limited to 1,000 visitors per month and 1 domain
Our verdict on Poptin
Poptin is a web-based conversion optimization platform for businesses, marketers, agencies, and website owners. Its core toolkit combines a drag-and-drop popup and form editor with exit-intent and behavioral triggers, audience targeting, A/B testing, conversion tracking, coupons, segmentation, and email automation. It is best suited to teams that want to capture leads, tailor website messages, and measure popup performance without adopting a broader experimentation platform.
The published plans show a useful progression by visitor volume and domain coverage. Free costs $0 per month with monthly billing and includes 1,000 visitors per month, 1 domain, unlimited poptins, and chat and email support. Basic costs $25 per month with annual billing and raises the allowance to 10,000 visitors while retaining 1 domain and unlimited poptins. Pro costs $59 per month with annual billing, supports 50,000 visitors and 4 domains, and includes unlimited poptins. Agency costs $119 per month with annual billing, supports 150,000 visitors and unlimited domains, and adds premium support. The paid plans fit growing site portfolios, while the free tier gives smaller businesses room to evaluate popup-led conversion work.
Poptin’s ecosystem is a strong part of its appeal. Native integrations include ActiveCampaign, Brevo, Campaign Monitor, Constant Contact, Drip, GetResponse, HubSpot, Klaviyo, Mailchimp, Salesforce, and Slack, with Zapier and Make also available. That supports lead routing, contact management, email campaigns, and automated journeys around captured contacts. The trade-off is scope: Poptin is centered on web popups and forms, so organizations seeking multivariate testing, server-side experimentation, or full-site experimentation should choose a broader conversion optimization product instead. Choose Poptin for targeted popup testing and lead capture; look elsewhere for deeper experimentation workflows.
Your product? Our editors can test Poptin in depth and publish a review, labelled as paid · from $149/mo →
Poptin pricing
All 6 Poptin plans and prices →
Poptin fact sheet
| Free plan | Yes |
|---|---|
| Paid from | $25/mo |
| Personalization | Yes |
| Experiment workflows | Yes |
| Funnel diagnostics | Not verified |
| Visual editor | Yes |
| Platform support | Web_mobile |
| Included visitors | 10000 visitors/mo |
| Deployment | Cloud |
| Platforms | Web |
| Compliance & security | 2FA |
| Support | Live chat, Email, Docs |
| Built for | Solo, Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 70+ integrations: Agile CRM, HubSpot, Keap, Pipedrive, Salesforce, Zoho CRM … See all → |
| Pricing | Free plan (source) |
| Website | poptin.com |
| Facts checked | 22 Sep 2026 |
Poptin integrations
Poptin lists 70+ integrations on its own site — the 20 named here are the ones its pages call out.
- Agile CRM
- HubSpot
- Keap
- Pipedrive
- Salesforce
- Zoho CRM
- ActiveCampaign
- Campaign Monitor
- Constant Contact
- GetResponse
- Klaviyo
- Mailchimp
- MailerLite
- Make
- Zapier
- Shopify
- Wix
- WordPress
- Joomla
- Magento
Alternatives to Poptin
- Optimizely ExperimentationA broad experimentation suite for organizations running web, mobile, and server-side tests.9.4
- Omniconvert ExploreBroad experimentation coverage with a free plan for up to 50,000 tested visitors.9.2
- Zoho PageSenseA broad CRO platform with a forever-free plan and testing across web, mobile, and APIs.9.0
Also Ranked In
Poptin is ranked in 5 of our directories.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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