Peel Insights review
Peel Insights gives Shopify brands deep retention, cohort, LTV, and subscription analysis.
Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026
Peel Insights is a web-based analytics and business intelligence platform for ecommerce teams and direct-to-consumer brands. It brings together Shopify, Amazon, advertising, subscription, and marketing data for retention, repurchase-rate, cohort, customer lifetime value, product, subscription, attribution, ROAS, CAC, and payback analysis. Its strongest fit is for Shopify brands that need to understand repeat purchasing, subscriber growth, churn, and LTV rather than only monitor top-line website activity.
The plan structure spans a free option and four paid tiers. Free is available to Smartrr Subscription App users and includes up to 16,000 orders per month, retention and subscription analytics, cohort analysis, RFM, LTV, and CAC. Core costs $199 per month and adds up to three Shopify and Amazon stores, advertising integrations, Google Sheets and Klaviyo export, and a seven-day free trial. Essentials costs $499 per month with up to 29,000 orders, custom retention and subscription reports, and a seven-day free trial. Accelerate costs $899 per month, supports up to 62,000 orders and seven stores, and includes a dedicated account manager. Tailored is customized for businesses with 62,000 or more monthly store orders.
Peel’s ecosystem is a practical match for ecommerce operations using Shopify, Amazon, Google Ads, Facebook Ads, Google Analytics, Klaviyo, Recharge, Smartrr, Awtomic, Skio, Bold, Stay.ai, Attentive, Snowflake, or Slack. Teams can create segmented reports, dashboards, and audiences, then schedule insights through email or Slack. The tradeoff is focus: it is web-only, and its value is concentrated in ecommerce retention and customer analysis. Choose it if retention, subscriptions, LTV, and audience activation are central to your work; choose an alternative if you need broader platform coverage or a lower-cost paid entry point.
Questions about Peel Insights
Does Peel Insights have a free plan? Yes, there is a free plan; paid plans start at $199/mo (Core).
How much does Peel Insights cost? Peel Insights lists 3 paid plans; the lowest is Core at $199/mo.
Is there a free trial of Peel Insights? Yes: a 7-day free trial.
What does Peel Insights run on? Web. It runs in the cloud.
What does Peel Insights integrate with? 16 integrations, including Shopify, Amazon, Google Ads, Facebook Ads and Google Analytics.
Peel Insights pros and cons
- Where it wins
- Deep retention, cohort, LTV, RFM, and subscription analytics
- Exports audiences to Klaviyo, Meta, and Attentive
- Connects Shopify, Amazon, ads, and subscription platforms
- Where it doesn't
- Core starts at $199 per month after the free option
- Coverage is limited to the web platform
- Free plan is specifically for Smartrr Subscription App users
Peel Insights fact sheet, pricing and score →
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