Pay. Pay by Link
Pay. Pay by Link: A flexible payment-link service for collecting one-off or recurring payments across channels. Ranked #14 of 32 in Payment Link Software by our editors (8.0/10); pricing: Free plan; best for omnichannel merchants needing mobile link management.
At a glance
- Editor score8.0 / 10
- PricingFree plan
- Best forOmnichannel merchants needing mobile link management
- Free planYes
- Recurring paymentsYes
- Founded2011 · Spijkenisse, Netherlands
- Facts checked20 Sep 2026

Where it wins
- Supports email, SMS, WhatsApp, invoices, receipts, and QR codes
- Offers fixed, flexible, minimum, maximum, and customer-entered amounts
- Includes recurring payments, mobile apps, APIs, and commerce integrations
Where it doesn't
- Pioneer charges per transaction rather than a monthly fee
- Custom checkout capabilities are basic
- Business costs €89/month before its added account-management benefits
Our verdict on Pay. Pay by Link
Pay. Pay by Link helps businesses collect payments through links and QR codes shared by email, SMS, WhatsApp, invoices, receipts, and other channels. Merchants can create requests in the Pay. Admin Panel or through the iOS and Android apps, then choose permitted payment methods, set expiry dates, add up to three optional fields, and configure a custom thank-you-page redirect. Recurring payments support subscriptions and memberships, making the product relevant to merchants that need both one-time and repeat payment requests.
The published plans show a freemium structure. Pioneer includes payment links with no monthly charge and pay-per-transaction pricing. Professional costs €35 per month and adds more than 50 payment methods plus basic support through chat, email, and phone. Business costs €89 per month and adds a personal account manager and a service level agreement. Premium includes priority support and assistance, with in-person meetings available. This gives smaller merchants a route to start without a monthly charge, while larger payment operations can pay for broader support and service commitments.
Platform fit is a central strength. Pay. Pay by Link is available on the web, iOS, Android, and through an API, and it connects with Magento, WooCommerce, PrestaShop, Shopify, Shopware, Lightspeed, HubSpot, and Payt. The combination of QR-code sharing, mobile transaction management, language and country settings, and selectable payment methods suits merchants that collect payments across physical and digital touchpoints. Choose it if you need managed payment links, recurring requests, and commerce-platform connections. Consider another option if advanced custom checkout is a priority or if transaction-based pricing does not fit your payment model.
Your product? Our editors can test Pay. Pay by Link in depth and publish a review, labelled as paid · from $149/mo →
Pay. Pay by Link pricing
All 4 Pay. Pay by Link plans and prices →
Pay. Pay by Link fact sheet
| Free plan | Yes |
|---|---|
| Paid from | Not verified |
| Recurring payments | Yes |
| Payment method coverage | Broad |
| QR code sharing | Yes |
| Supported currencies | Not verified |
| Product catalog | Not verified |
| Checkout customization | Basic |
| Deployment | Cloud, Mobile |
| Platforms | Web, iOS, Android |
| Compliance & security | SOC 2, ISO 27001, PCI DSS |
| Support | Email, Live chat, Phone, Docs · 24/7 |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 90+ integrations: Magento, WooCommerce, PrestaShop, Shopify, Shopware, Lightspeed … See all → |
| Pricing | Free plan (source) |
| Website | pay.nl |
| Facts checked | 20 Sep 2026 |
Pay. Pay by Link integrations
Pay. Pay by Link lists 90+ integrations on its own site — the 8 named here are the ones its pages call out.
- Magento
- WooCommerce
- PrestaShop
- Shopify
- Shopware
- Lightspeed
- HubSpot
- Payt
See all Pay. Pay by Link integrations →
Alternatives to Pay. Pay by Link
- Stripe Payment LinksFlexible hosted payment links with recurring billing, branding, QR codes, and API support.9.4
- PayPal PaymentsA broad payment-link and checkout stack for businesses targeting global PayPal reach.9.3
- MollieBroad European payment coverage with pay-as-you-go pricing and payment links.9.2
See all Pay. Pay by Link alternatives →
Used Pay. Pay by Link? Be the first to review it
The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used Pay. Pay by Link for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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