Locus
Locus: A budget-conscious location research platform with scoring, comparisons, and monitoring. Ranked #13 of 36 in Location Intelligence Software by our editors (6.5/10); pricing: Free plan · paid from $49/mo; best for budget-conscious location research teams.
At a glance
- Editor score6.5 / 10
- PricingFree plan · paid from $49/mo
- Best forBudget-conscious location research teams
- Free planYes
- Drive-time analysisYes
- Facts checked20 Sep 2026
Where it wins
- Free access plus paid plans starting at $49 per month
- AI scoring, competitor analysis, demographics, and catchments
- Exports, comparisons, shortlists, and market monitoring
Where it doesn't
- Research runs are capped by plan
- Documented platform coverage is limited to web and API
- Named integrations are not part of the published offering
Our verdict on Locus
Locus is a web-based location intelligence platform for entrepreneurs, commercial real estate advisers, franchise teams, and existing businesses. It brings together demographic and household analysis, competitor mapping, footfall and demand signals, accessibility, catchments, travel-time analysis, AI location scoring, territory comparison, reporting, and local-market monitoring. The free option supports location previews, while paid workflows target site screening, expansion decisions, client-ready reports, and ongoing monitoring without requiring traditional GIS expertise.
The published monthly plans are structured around research depth and usage. Explore costs $49 per month and includes 5 research runs, direct competitor analysis, footfall, demand and accessibility signals, an AI location score and recommendation, and PDF export. Research costs $99 per month, adds 10 research runs, white-label reports, comparisons for up to 5 locations, projects, shortlists, saved comparisons, a network map, heatmaps, travel time, and catchments. Grow costs $199 per month, raises the allowance to 20 research runs, and adds the Locus AI Agent (Beta), commercial properties inventory (Beta), Underserved Areas, and priority support. Monitor costs $79 per month and covers up to 3 monitored businesses, 3 research runs, neighbourhood briefs, live dashboard context, competitor reviews, services, prices and offers, and weekly digest emails. Annual billing provides 2 months free.
Locus is strongest when a team needs structured location research, territory decisions, and shareable evidence in one product. Its feature set spans both one-time assessment and recurring monitoring, giving expansion teams a way to move from shortlisting sites to tracking local conditions. The main trade-off is usage-based capacity: research runs and monitored businesses are limited by plan, so higher-volume programmes may need Grow or a different operating model. The documented platform coverage is web and API, with no named integrations in the offering. Choose Locus for accessible location screening, comparisons, reporting, and monitoring; consider an alternative if a broader integration ecosystem is central to the workflow.
Locus pricing
All 5 Locus plans and prices →
Locus fact sheet
| Free plan | Yes |
|---|---|
| Paid from | Not verified |
| Drive-time analysis | Yes |
| Territory planning | Yes |
| Demographic data | Yes |
| Data upload formats | Not verified |
| API access | Yes |
| Included user limit | Not verified |
| Deployment | Cloud |
| Platforms | Web |
| Support | |
| Built for | Solo, Small business, Mid-market, Enterprise (editorial estimate) |
| Pricing | Free plan · paid from $49/mo (source) |
| Website | locusintel.io |
| Facts checked | 20 Sep 2026 |
Alternatives to Locus
- MaptitudeA broad location-analysis suite for established teams that need desktop and online GIS.9.8
- CARTOBroad spatial analytics, mapping, APIs, and deployment options for cloud-native teams.8.8
- GeoplanA mature web platform for route, territory, site and field-operation planning.7.7
Used Locus? Be the first to review it
The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used Locus for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.
Write a reviewTwo minutes · verified accounts only · read by an editor before it appears
Featured on iTechGuides
Locus is listed in our Location Intelligence Software directory. Add the badge to your site — it links back to this page.
<a href="https://www.itechguides.com/products/locus/"><img src="https://www.itechguides.com/best/badge/locus.svg" alt="Featured on iTechGuides" width="230" height="46"></a>
Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026
Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. It never changes a score or a verdict. How we rank.
Last updated · How we research and update