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Lead City

#210 of 248 in Real Estate CRM Software

Lead City: A broad real estate CRM with IDX websites, routing, follow-ups and transaction tools. Ranked #210 of 248 in Real Estate CRM Software by our editors (3.0/10); pricing: Pricing on request; best for agencies wanting CRM plus IDX websites.

3.0/10Editor score
Lead City3.0 Visit Lead City

At a glance

  • Editor score
    3.0 / 10
  • Pricing
    Pricing on request
  • Best for
    Agencies wanting CRM plus IDX websites
  • Automated follow-up
    Yes
  • Facts checked
    22 Sep 2026
Lead City screenshot
  • Where it wins

    • Combines CRM, IDX websites, listings and transactions
    • Supports customizable lead routing and configurable qualifiers
    • Includes email tools, e-signatures, reporting and data migration
  • Where it doesn't

    • Access is limited to the web
    • Does not include verified lead matching
    • Pricing requires contacting sales

Our verdict on Lead City

Lead City is an online real estate brokerage platform for brokers, agents and teams that need CRM capabilities alongside brokerage operations. It brings together lead tracking, source analytics, routing rules, lead qualifiers, follow-up reminders, email tools, IDX-responsive websites, listing and transaction management, e-signature workflows, reporting and administrative tools. The cloud-based product is available through the web and is positioned for small, mid-market and enterprise organizations.

Its breadth is the main reason to consider it. Lead City connects lead generation and qualification with follow-up, email, listings, transactions and closing workflows rather than focusing only on contact management. Bulk email, email templates and cloud-based integrations for Gmail, Yahoo and Hotmail support communication, while customizable routing rules and configurable qualifiers help teams define how leads are handled. Existing data migration is also included, which can matter for agencies moving from another system. Buyers should still note that the platform does not include verified lead matching, so organizations looking specifically for that capability may need an alternative or an additional product.

Pricing is based on contacting sales, with the published pricing information requiring a demo or sales conversation rather than presenting plan names and prices. That makes direct comparison between tiers difficult before engagement, but it also leaves room to discuss a brokerage’s combination of CRM, website, marketing and transaction needs. Lead City is a fit for agencies that want those functions in one web-based system, especially when an IDX website and configurable lead workflows are central requirements. It is less suitable for buyers who need a desktop or mobile-native platform, transparent self-serve pricing, or verified matching as a core feature.

Your product? Our editors can test Lead City in depth and publish a review, labelled as paid · from $149/mo →

Lead City pricing

Plans Pricing on request No free plan — trial or paid only. Prices checked 22 Sep 2026.
See plans on leadcity.com

Lead City fact sheet

Free planNot verified
Paid fromNot verified
Automated follow-upYes
Lead routingYes
Property matchingNot verified
Website includedYes
Mobile appNot verified
Email marketingYes
Lead importYes
DeploymentCloud
PlatformsWeb
SupportEmail, Phone
Built forSmall business, Mid-market, Enterprise (editorial estimate)
Integrations3 integrations: Gmail, Yahoo, Hotmail
PricingPricing on request (source)
Websiteleadcity.com
Facts checked22 Sep 2026

Lead City integrations

Lead City lists 3 integrations on its own site.

  • Gmail
  • Yahoo
  • Hotmail

Alternatives to Lead City

See all Lead City alternatives →

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Featured on iTechGuides

Featured on iTechGuides — Lead City 3.0/10

Lead City is listed in our Real Estate CRM Software directory. Add the badge to your site — it links back to this page.

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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

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