Feedbackly review
A multichannel feedback platform with strong KPI analytics and broad collection options.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Feedbackly is a customer experience platform for midsize and enterprise companies that need to collect and interpret feedback across digital and physical touchpoints. Surveys can reach customers through SMS, email, QR codes, web pop-ups, embedded surveys, terminals, in-app mobile channels, Slack, social media, iPads, and tablets. Its core value is breadth: teams can combine survey creation, question logic, multilingual surveys, metadata enrichment, automated campaigns, and feedback analysis in one system.
Pricing is structured around response volume and collaboration needs. The free plan provides an entry point, while a 14-day trial supports evaluation. The Single plan costs €249 per month when billed monthly or €199 per month when billed annually, with 5,000 responses per year, unlimited touchpoints, one user, survey analytics, real-time customer journey analytics, and automated notifications. Pro costs €499 monthly or €399 monthly when billed annually and increases capacity to 20,000 responses per year, adds unlimited users, shareable dynamic dashboard links, metadata analytics, and API integrations at additional cost. Custom adds unlimited responses, users, and touchpoints, plus custom integrations, advanced text analytics, and customizable dashboards.
Analytics are the main differentiator. Customer journey reporting provides real-time KPI updates, while root-cause analysis, open-text analysis, AI contextual sentiment and category analytics, and Emotional Value Index measurement support deeper interpretation. Shared dashboards and rule-based alerts help distribute findings, and integrations include Slack, Microsoft Teams, Salesforce, HubSpot, Pipedrive, and Mailchimp. REST and SOAP APIs extend the platform into other systems. Feedbackly suits organizations running multichannel programs with varied feedback sources and KPI reporting requirements. Teams primarily seeking closed-loop workflows, or a smaller survey tool focused on a narrow use case, should consider alternatives.
Feedbackly pros and cons
- Where it wins
- Collects feedback across SMS, email, QR codes, web, apps, and terminals
- Combines journey, root-cause, sentiment, and Emotional Value Index analytics
- Provides real-time dashboards, alerts, campaigns, APIs, and business integrations
- Where it doesn't
- Single plans limit annual responses to 5,000 and users to one
- API integrations cost extra on the Pro plan
- Closed-loop workflows are not part of the current feature set
Feedbackly fact sheet, pricing and score →
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