Buska review
Buska connects buying-intent monitoring, AI qualification, and outreach workflows.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Buska is a SaaS social-listening platform for B2B founders, sales teams, agencies, and growth teams. It monitors public buying-intent conversations across more than 30 platforms, scores leads from 0 to 100 with AI, matches prospects to ideal customer profiles, and routes qualified opportunities into sales workflows. LinkedIn monitoring, prospect discovery, lead enrichment, contextual replies, pipeline management, and AI-agent connectivity make it suited to teams that want social listening tied directly to prospecting and outreach.
Pricing is structured around monthly and annual paid plans. Starter costs $49 per month or $490 per year and includes five monitored signals, two ICP profiles, 16+ sources, daily lead updates, Slack and Discord notifications, and one team member. Growth costs $99 per month or $990 per year, adding 15 signals, five ICP profiles, AI Reply Studio, Prospect Finder, lead enrichment, API access, and up to five team members. Scale costs $249 per month or $2,490 per year, with the AI SDR Agent, 30 signals, 33+ sources, hourly updates, reports and analytics, and unlimited team members. Agency adds multi-brand monitoring, a dedicated account manager, custom integrations, and volume discounts. A separate Developer option costs $50 one time for 1,000 API credits and signal-query tools.
Buska’s strongest fit is for organizations that want one system spanning discovery, qualification, response generation, and workflow delivery. Integrations include HubSpot, Salesforce, Pipedrive, Slack, Microsoft Teams, webhooks, Make, n8n, Lemlist, Apollo, Instantly, La Growth Machine, Clay, and Airtable, alongside a REST API and MCP server. The trade-off is straightforward: there is no free plan, and the Starter tier is limited to one team member and five monitored signals. Teams needing automated outreach through the AI SDR Agent, hourly updates, or unlimited seats should consider Scale; smaller teams seeking free entry or a lower-cost starting point should look elsewhere.
Buska pros and cons
- Where it wins
- Monitors buying-intent conversations across 30+ platforms
- Combines AI scoring, ICP matching, enrichment, and prospect discovery
- Connects alerts and workflows with CRMs, automation tools, and APIs
- Where it doesn't
- No free plan; paid access starts at $49 per month
- Starter includes one team member and five monitored signals
- AI SDR Agent and hourly updates are reserved for Scale
Buska fact sheet, pricing and score →
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