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Builtie review

#35 of 41 in Construction CRM Software

Builtie matches construction projects to trade and territory, with CRM and outreach tools.

5.2/10Editor score
Builtie5.2 Visit Builtie

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

For trade contractors in the United States and Canada, Builtie combines construction project discovery with sales CRM tools. Its project feed matches opportunities to a trade and territory, then links projects with builders, decision-makers and contact records. Teams can move prospects through construction-oriented pipeline stages, log site visits with photo attachments, and keep conversations and quotes with project records. That focus suits contractors who need to find and organize project leads, rather than a general-purpose CRM buyer seeking a broad platform.

The Starter plan costs CAD $79 per seat per month and includes 20 monthly project credits, decision-maker contact details, a project feed, map, site visits and AI reports. Growth costs CAD $99 per seat per month and raises the allowance to 50 monthly project credits, while adding LinkedIn and email outreach, events, exhibitions, social sales signals, campaigns, inbox and sales intelligence. Custom offers a custom credit allowance, Growth features handled for the customer, done-for-you setup and outreach workflows, and priority support. A 10-day trial is available; there is no free plan.

Builtie's key advantage is the connection between lead discovery and field sales activity: mobile site-visit logging, call summaries, AI-assisted email drafting and email threads synced to contact records support follow-through. Growth extends that workflow with LinkedIn and email outreach. Coverage is deepest in Toronto and the Greater Toronto Area, so teams outside that region should weigh geographic fit before choosing it. The CAD $79 entry price buys a focused set of prospecting and CRM capabilities, making Builtie more appropriate for trades that value matched project leads than for buyers who need a broad construction management suite or wider territory coverage.

Builtie pros and cons

  • Where it wins
    • Matches construction project leads to trade and territory
    • Connects projects with builders, decision-makers and contact details
    • Logs site visits with photos and syncs email threads to records
  • Where it doesn't
    • Starter begins at CAD $79 per seat per month
    • Starter includes 20 monthly project credits
    • Project and contact coverage is deepest in Toronto and the Greater Toronto Area

Builtie fact sheet, pricing and score →

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