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Bookboost review

#4 of 27 in Hospitality CRM Software

A modular hotel CRM for unified guest profiles, automation, messaging, and analytics.

9.0/10Editor score
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Bookboost is a hospitality CRM and guest engagement platform for hotels, hostels, apartments, and hotel groups. It brings together guest profiles, reservation data, segmentation, automated journeys, campaigns, and a unified inbox. The platform is available on the web and through an API, with optional modules for a guest app, AI-powered responses, and analytics. Its focus is on coordinating guest communication from pre-arrival through post-stay while keeping booking and communication history connected.

Pricing is modular and billed monthly. Customer Data Platform costs $2.60 per room per month and includes unified profiles, data cleaning, segmentation, CLTV calculation, API access, and a multi-property overview. Journey costs $3.30 per room per month for visual flows, reservation-triggered automation, real-time events, and email, SMS, and WhatsApp delivery. Broadcasts costs $2.10 per room per month for campaigns, newsletters, A/B testing, and a low-code email builder. Inbox costs $3.30 per room per month, while Guest App costs $1.60, AI Agent costs $3.50, and Insights Platform costs $2.30 per room per month. Creator Seat costs $230 per month for custom dashboards and data models. Hostels and apartments use beds or units instead of rooms.

Bookboost’s strongest fit is for hospitality teams that want to assemble CRM capabilities around their operating model. Integrations include Mews, Apaleo, Oracle Hospitality, SiteMinder, Oaky, ClockPMS+, Hotelkit, 4SUITES, Welcome Pickups, and Shiji. The combination of reservation synchronization, multichannel messaging, audience targeting, journey automation, and segment-level analytics supports coordinated guest engagement across properties and stages. Teams seeking a single modular system should consider Bookboost; properties wanting a free plan, a narrower standalone messaging tool, or an all-in-one package without separate modules may prefer an alternative.

Bookboost pros and cons

  • Where it wins
    • Unified profiles with data cleaning, deduplication, segmentation, and CLTV
    • Reservation-triggered journeys across email, SMS, WhatsApp, and OTA channels
    • Hospitality integrations including Mews, SiteMinder, and Oracle Hospitality
  • Where it doesn't
    • No free plan is available
    • Advanced capabilities require separate paid modules
    • Creator Seat pricing is billed per month rather than per room

Bookboost fact sheet, pricing and score →

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