Affise MMP
Affise MMP: Covers attribution from install through in-app events, with Android APK and sideload measurement. Ranked #12 of 18 in Mobile App Attribution Software by our editors (7.6/10); pricing: 30-day trial; best for teams that need Android sideload attribution.
At a glance
- Editor score7.6 / 10
- Pricing30-day trial
- Best forTeams that need Android sideload attribution
- Free planNo
- Paid from$700/mo
- Install attributionYes
- Facts checked14 Nov 2026
Where it wins
- Measures installs, re-engagement, in-app events, and multi-touch attribution
- Supports Android APK attribution for direct downloads and sideloads
- Includes deep links, SKAdNetwork measurement, and raw-data access
Where it doesn't
- Scale starts at $700 per month
- Re-engagement attribution and anti-fraud are on higher-tier plans
- Documented integrations are limited to six named services
Our verdict on Affise MMP
Affise MMP measures mobile advertising attribution for app developers, marketers, and growth teams. It links installs to campaign sources and records in-app events, with reporting for activity, retention, and multi-touch attribution. Its particular fit is Android teams that need to measure installs from APK downloads and sideloads alongside more conventional campaign sources. The platform runs in the cloud and supports iOS, Android, and API access.
Measurement features include install attribution using Android install referrer, device ID matching, and probabilistic modeling; in-app event attribution; re-engagement and re-attribution measurement; and multi-touch attribution. For iOS, it supports SKAdNetwork attribution. Deep links and deferred deep links, postbacks, an attribution API, and raw attribution data access add options for routing users and using attribution data in other systems. Anti-fraud detection and reporting are available, with a paid 24Metrics feature also described. Named integrations include 24Metrics, Fraudscore, Google, Meta, Apple Search Ads, and TikTok, so buyers should check that this set fits their campaign and analytics stack.
Pricing starts with Scale at $700 per month, billed monthly, with install attribution, in-app event recording, deep linking, and email support. Enterprise adds re-engagement attribution, anti-fraud, a personal manager, and custom development; Custom supports tailored install, MAU, and event volumes and includes re-engagement attribution and anti-fraud. The pricing page mentions discounted yearly billing but does not publish annual amounts. A 30-day trial is available; the Custom Trial Package also describes 10,000 complimentary conversions in the first year and a 30-day trial of select premium add-ons, not an unlimited free plan. Choose Affise MMP if sideload measurement is central and the entry price fits; teams seeking a lower starting cost or a different set of integrations should compare alternatives.
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Affise MMP pricing
All 3 Affise MMP plans and prices →
Affise MMP fact sheet
| Free plan | No |
|---|---|
| Paid from | $700/mo |
| Install attribution | Yes |
| Re-engagement attribution | Yes |
| In-app conversion tracking | Yes |
| Fraud detection | Yes |
| SKAdNetwork measurement | Yes |
| Deep linking | Yes |
| Mobile OS coverage | Ios_android |
| Free trial | 30 days |
| Deployment | Cloud |
| Platforms | iOS, Android |
| Compliance & security | GDPR |
| Support | Email, Live chat |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 6 integrations: 24Metrics, Fraudscore, Google, Meta, Apple Search Ads, TikTok |
| Pricing | 30-day trial (source) |
| Website | affisemmp.com |
| Facts checked | 14 Nov 2026 |
Affise MMP integrations
Affise MMP lists 6 integrations on its own site.
- 24Metrics
- Fraudscore
- Meta
- Apple Search Ads
- TikTok
Alternatives to Affise MMP
- AdjustMature app attribution with broad integrations, deep links, and revenue measurement.9.3
- SingularConnects mobile and web attribution with cost, revenue, fraud, and warehouse data.8.9
- KochavaKochava pairs free app analytics with paid cross-channel measurement and attribution.8.8
See all Affise MMP alternatives →
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Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026
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