adtribute
adtribute: A broad attribution and profitability platform for teams needing paid-media detail. Ranked #38 of 46 in Email Marketing Analytics Software by our editors (5.2/10); pricing: Paid; best for teams needing detailed paid-media attribution.
At a glance
- Editor score5.2 / 10
- PricingPaid
- Best forTeams needing detailed paid-media attribution
- Free planNo
- Paid from€499/mo
- Revenue trackingYes
- Facts checked20 Sep 2026
Where it wins
- Custom attribution models with configurable touchpoint weights and windows
- Revenue, ROAS, CAC, profitability, retention, and cohort analytics
- Integrations across advertising, commerce, CRM, email, and AI tools
Where it doesn't
- Starts at €499 per month with no free plan
- Broader marketing analytics platform rather than an email-only tool
- Advanced analytics require the €649/month Insights plan
Our verdict on adtribute
adtribute is a marketing attribution and business analytics platform for e-commerce, lead-generation, and SaaS teams. It combines first-party tracking, cross-device user identification, cross-channel attribution, customer-journey analysis, revenue reporting, and configurable dashboards. Email and commerce data are supported alongside advertising, shop, CRM, and payment data, making the product a fit for teams that need to connect campaigns with revenue, profitability, and retention outcomes rather than analyze email activity in isolation.
According to the vendor’s pricing page, the Attribution plan costs €499 per month on monthly billing. It includes attribution dashboards, first-party tracking, custom attribution models, standard shop and channel integrations, and a Chrome extension. The Insights plan costs €649 per month and adds business, product, retention, and conversion analytics, plus an advanced semantic layer. Both plans include the core attribution capabilities, while the higher tier is aimed at teams that need broader analytical definitions and reporting across the business.
Its ecosystem covers Meta Ads, Google Ads, TikTok Ads, Pinterest Ads, Microsoft Ads, LinkedIn Ads, Outbrain Ads, Taboola Ads, Shopify, Shopware 6, WooCommerce, Stripe, Klaviyo, HubSpot, and ActiveCampaign. adtribute can also sync data and postbacks to marketing platforms, Klaviyo, Sheets, warehouses, and AI tools including Claude, ChatGPT, and Gemini through MCP connections. Choose it when paid-media attribution, ecommerce tracking, and profitability analysis matter most; choose a more focused email analytics product when email campaign reporting is the primary requirement.
Your product? Our editors can test adtribute in depth and publish a review, labelled as paid · from $149/mo →
adtribute pricing
All 2 adtribute plans and prices →
adtribute fact sheet
| Free plan | No |
|---|---|
| Paid from | €499/mo |
| Historical data | Not verified |
| Connected platforms | 30 platforms |
| Attribution models | Custom |
| Revenue tracking | Yes |
| Ecommerce tracking | Yes |
| Campaign comparison | Not verified |
| Optimization insights | Yes |
| Deployment | Cloud, Browser extension |
| Platforms | Web, Chrome extension |
| Compliance & security | GDPR |
| Support | |
| Built for | Mid-market, Enterprise (editorial estimate) |
| Integrations | 49+ integrations: Meta Ads, Google Ads, TikTok Ads, Pinterest Ads, Microsoft Ads, LinkedIn Ads … See all → |
| Pricing | Paid (source) |
| Website | adtribute.io |
| Facts checked | 20 Sep 2026 |
adtribute integrations
adtribute lists 49+ integrations on its own site — the 18 named here are the ones its pages call out.
- Meta Ads
- Google Ads
- TikTok Ads
- Pinterest Ads
- Microsoft Ads
- LinkedIn Ads
- Outbrain Ads
- Taboola Ads
- Shopify
- Shopware 6
- WooCommerce
- Stripe
- Klaviyo
- HubSpot
- ActiveCampaign
- KlickTipp
- BigQuery
- Google Sheets
See all adtribute integrations →
Alternatives to adtribute
- EagoraA strong choice for teams connecting email engagement to revenue across channels.8.9
- Bird AnalyticsAffordable email reporting with real-time metrics, attribution, alerts, and broad integrations.8.8
- TrueSendA deliverability-focused email platform with monitoring, automation, analytics, and API access.8.6
See all adtribute alternatives →
Also Ranked In
adtribute is ranked in 5 of our directories.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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