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Give viewers three clear ways to reach you: add your business email and a labelled contact-page link to your YouTube channel profile, include the same contact page in the stream description, and pin a short contact message in live chat when the stream format supports clickable links. Keep the profile and description updated for people watching the replay.
Choose where to put your contact details
Different placements serve different viewers. A channel profile link stays on your channel, a stream description belongs to a particular broadcast, and a pinned chat message is visible during a live stream only. A business email provides a direct contact option through the channel profile.
| Placement | How long it helps | What to know |
|---|---|---|
| Channel business email | Persistent on your channel profile | For business inquiries; it does not appear as a graphic over the video. |
| Channel profile link | Persistent on your channel | YouTube allows up to 14 profile links. The first is shown prominently near the Subscribe button. External clickable links require access to advanced features. |
| Stream description | Attached to that broadcast and useful to replay viewers | Include your contact-page URL when scheduling or editing the stream. |
| Pinned live-chat message | Visible in chat during the broadcast | Only one message can be pinned at a time. Pinning another replaces the current pinned message. |
Add a business email and contact-page link to your channel
- In YouTube Studio, open Customization > Profile.
- Under Contact info, enter the business email you want viewers to use.
- In the same Profile area, add your contact-page URL under Links. Give the link a clear label, such as “Contact the agent.”
- Select Publish to apply the profile changes.
YouTube describes this email field as a way to let people get in touch about business questions. It is contact information on your channel, not an on-video overlay. If you want a clickable external profile link, make sure the channel has access to advanced features.
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Put the contact route in the stream and pin it in chat
Before going live
When scheduling or editing the horizontal live stream, place the contact-page URL in its description. Use a short explanation so viewers know what the link is for, for example: “Questions about this home? Contact [Agent Name]: [contact page].” Replace the bracketed text with your details.
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During the live stream
- Make sure live chat is enabled for the broadcast.
- Post a concise message with the agent name and contact-page URL.
- In the chat window on a computer, use the message’s menu to pin it.
- Keep that contact message pinned; pinning a different message replaces it because only one can be pinned at a time.
For horizontal live streams, YouTube’s link guidance allows clickable URLs in live chat and channel descriptions, subject to the channel’s advanced-features access for external clickable links. Do not assume the same behavior on every viewing surface.
Account for vertical live viewing and replays
Vertical live feed in the YouTube mobile app
YouTube’s link guidance marks URLs in live chat and channel descriptions as non-clickable when viewers are watching the vertical live feed in the YouTube mobile app. For that audience, say where to find your channel profile or give a short, easy-to-enter contact route. Avoid promising that a chat URL can be tapped.
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After the broadcast
Live chat is not available once the stream has ended, though YouTube says live chat replay is on by default for stream archives. Comments appear below the player. Keep the contact page in the channel profile and stream description so replay viewers have a route to follow up without relying on live chat.
Check the contact setup before the tour
- Confirm the profile email and contact-page link are accurate and labelled clearly.
- Publish the profile changes, then verify the link appears on your channel.
- Check that the stream description includes the intended contact route.
- If you plan to pin a chat message, prepare the text in advance and pin the correct message during the broadcast.
- Consider whether viewers will watch horizontally or in the vertical mobile live feed; link clickability differs.
- Do not rely on a chat message as the only contact method, since live chat is unavailable after the stream ends.
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Best Value
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