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Head-to-head · Smart Link Software

URLgenius vs Geniuslink

  • Updated Sep 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score URLgenius #7 in Smart Link Software 7.2/10 Free plan · paid from $0.02 Free plan✓ 5 of 5 features Visit URLgenius
Geniuslink #8 in Smart Link Software 7.1/10 From $6/mo · 14-day trial ✓ 1 of 5 features Visit Geniuslink

URLgenius leads on 5 checks, Geniuslink on 0, and 1 is even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreURLgenius · 7.2/10
  • Free planonly URLgenius
  • Most featuresURLgenius · 5 of 5

URLgenius scores higher on our rubric for smart link software: 7.2 against 7.1 out of 10; our editors rank them #7 and #8.

URLgenius offers free plan; Geniuslink doesn't. URLgenius offers deep linking; Geniuslink doesn't publish it. URLgenius offers link analytics; Geniuslink doesn't publish it. URLgenius offers routing rules; Geniuslink doesn't publish it. URLgenius offers qr codes; Geniuslink doesn't publish it.

URLgenius is the better fit for mobile marketers paying per click. Geniuslink is the better fit for creators and publishers serving international shoppers.

  • URLgenius fits best

    Mobile marketers paying per click

  • Geniuslink fits best

    Creators and publishers serving international shoppers

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. It never changes our verdict. How we rank.

Side by side

Feature URLgenius 7.2/10 Visit ↗ Geniuslink 7.1/10 Visit ↗
At a glance
Editor score 7.2 7.1
Ranking #7 in Smart Link Software #8 in Smart Link Software
Best for Mobile marketers paying per click Creators and publishers serving international shoppers
Pricing model Free plan + paid Paid
Starting price Not published $6/mo
Free plan ✓ (best) —
Free trial — —
Deployment Cloud, Browser extension Cloud, Mobile, Browser extension
Platforms Web, Chrome extension Web, Chrome extension
Compliance GDPR GDPR
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features URLgenius 5/5 · Geniuslink 1/5
Deep linking ✓ (best) Not published
Link analytics ✓ (best) Not published
Routing rules ✓ (best) Not published
Custom domains ✓ ✓
QR codes ✓ (best) Not published
Our review
Pros
  • Deep links route users to screens inside mobile apps.
  • Editable destinations and web fallbacks support changing campaigns.
  • QR codes, attribution parameters, analytics, and API bulk generation.
  • Routes visitors by country, language, device, operating system, or time
  • Localizes product destinations for supported international storefronts
  • Combines click analytics, A/B splitting, and retargeting tools
Cons
  • Growth pricing charges $0.02 per click as traffic increases.
  • Growth's branded domain option costs $49.
  • Support is provided through email.
  • No free plan; the 14-day trial requires a card
  • The $6 monthly plan includes 1,000 clicks, then overages cost $3.50 per 1,000
  • Business pricing requires contacting sales
Our verdict

URLgenius is a cloud-based smart-link platform for creators, marketplace sellers, app marketers, and agencies. It creates links that can send mobile users to specific content inside apps, while directing people to web destinations when an…

Read the review →

Geniuslink is a link management and URL-shortening service for creators, publishers, authors, and brands directing shoppers to products across markets. Its central use is to create a short or vanity URL that can send visitors to different…

Read the review →
  1. URLgeniusSmart Link Software 7.2Free plan · paid from $0.02
  2. GeniuslinkSmart Link Software 7.1From $6/mo · 14-day trial

Strengths and trade-offs

  • URLgenius — where it wins

    • Deep links route users to screens inside mobile apps.
    • Editable destinations and web fallbacks support changing campaigns.
    • QR codes, attribution parameters, analytics, and API bulk generation.

    Where it doesn't

    • Growth pricing charges $0.02 per click as traffic increases.
    • Growth's branded domain option costs $49.
    • Support is provided through email.

  • Geniuslink — where it wins

    • Routes visitors by country, language, device, operating system, or time
    • Localizes product destinations for supported international storefronts
    • Combines click analytics, A/B splitting, and retargeting tools

    Where it doesn't

    • No free plan; the 14-day trial requires a card
    • The $6 monthly plan includes 1,000 clicks, then overages cost $3.50 per 1,000
    • Business pricing requires contacting sales
  • URLgenius7.2/10 · Free plan · paid from $0.02

    A flexible deep-link and QR platform with free entry and per-click Growth pricing.

    Visit URLgeniusFull verdict →
  • Geniuslink7.1/10 · From $6/mo · 14-day trial

    Routes commerce links by market and device, with a $6 monthly base and usage charges.

    Visit GeniuslinkFull verdict →

More comparisons

All smart link software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

Last updated · How we research and update